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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report The Top Retail Technology Investments In 2020

    Retail And Brand Professionals Share Their Priorities For Tech-Driven Commerce Initiatives In The Coming Year
    May 11, 2020 | Brendan Witcher

    In January and February 2020, we interviewed more than 60 retail and brand professionals from over 50 companies to understand which technology initiatives they are investing in this year. This...

  • Report The Top Trends For Healthcare Providers In 2020

    AI And APIs Usher In An Era Of On-Demand Personalized Care
    March 19, 2020 | Jeff Becker, Arielle Trzcinski, Annalise Clayton

    2020 stands poised to bring a monumental shift in data liquidity to the healthcare provider market as regulatory forces, API frameworks, and public cloud vendors bring innovative data services to...

  • Report Guide: How To Use The Moments Index

    Use Forrester's Moments Index To Make Smart DX Channel Choices
    March 9, 2020 | Julie Ask, Angelina Gennis

    Commerce companies must take a methodical, quantified approach to understand how their customers use, and prefer to use, their services on a host of devices, platforms, and channels. That analysis...

  • Report Forrester Infographic: Big Data And Big Dollars Drive Mapping Innovation

    Unlocking The Potential Requires Open Mapping Platforms That Blend Location Data, Your Data, And Powerful Software In The Cloud
    December 12, 2019 | Ted Schadler

    Mapping is the power play hidden in plain sight; incumbents and startups alike are stockpiling massive amounts of data and innovation. But today's closed stacks and download-only data stand in the...

  • Report Mapping's Third Wave Will Unlock The Physical Future Of Business

    By 2023, Cloud Giants Will Subsume The Mapping Industry And Compete For Developers With Open Mapping Platforms
    October 8, 2019 | Ted Schadler

    Any developer will find building an app with location data for the physical world — whether for the internet of things (IoT), a self-driving car, augmented reality, location intelligence, and so on...

  • Report The Top Retail Technology Investments In 2019

    Retailers Must Distinguish Hot From Hype In Tech Investments
    July 9, 2019 | Brendan Witcher

    We interviewed more than 40 industry professionals to understand the areas of retail initiatives they are investing in this year. This report gives digital business professionals insights into...

  • Report Build A Connected Health Experience With Smart Home Devices

    A Guide To Successful Deployment And Adoption Using IoT At Home
    June 3, 2019 | Arielle Trzcinski, Frank Gillett, Annalise Clayton

    US healthcare spending is at a critical level. Approximately 90% of the nation's $3.3 trillion in annual healthcare expenditures is for chronic and mental health conditions, not routine care....

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