Forrester

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• Report The State Of Consumers And Technology: Benchmark 2011, US

  North American Consumer Technographics®

  November 2, 2011 | Gina Fleming

  This report is a graphical analysis of Forrester's North American Technographics® Online Benchmark Survey, Q3 2011 (US, Canada). It provides a generational overview of US consumers' demographics,...

• Report The Year Of The Internet-Connected TV

  TV Manufacturers Must Be Ready For Change In The Living Room

  May 14, 2009 | Nathan Safran

  In 2008, we watched as streaming media made its way into the home via such diverse connected devices as set-top boxes, games consoles, DVRs, and Blu-ray players. 2009 has brought us the news we all...

• Report Technographics® Survey Highlights: Digital Home And Wireless Online Survey, Q3 2008

  December 24, 2008 | Joost van Kruijsdijk

  This highlight deck summarizes the key findings from Forrester¿s North American Technographics Digital Home and Wireless Online Survey, Q3 2008.

• Report Technographics® Survey Highlights: European Technographics Benchmark Survey, Q2 2008

  August 13, 2008 | Joost van Kruijsdijk

  This highlight deck summarizes the key findings from Forrester's European Technographics Benchmark Survey, Q2 2008.

• Report The Social Technographics® Of Device Owners

  Devices Should Make Social Connections Beyond Marketing

  July 1, 2008 | Josh Bernoff

  Owners of mainstream electronics devices like HDTVs and digital cameras rate about average on social participation, while those who own MP3 players and home networks rate well above average....

• Report Technographics Survey Highlights: Q1 2007 Asia-Pacific Technographics

  December 27, 2007 | Dia Ganguly

  This highlight deck reviews the key findings from the Q1 2007 Asia Pacific Technographics® Survey. This survey covered questions given to consumers in Asia-Pacific (i.e. Japan, South Korea,...

• Report Social Computing: The Role Of Telcos In User-Generated Content

  August 21, 2007 | Niek Van Veen, Paul Jackson

  Are telco attempts to break into content services misguided? No, telcos can use these content services to shore up consumer relationships, drive demand, maintain the value of communication...

• Report VoIM Helps Online Teens Stay Connected

  July 6, 2007 | Sally M. Cohen

  Teens have added Voice over IM (VoIM) to their arsenal of tools that help them stay connected to their social networks. Many teens who use VoIM today are at the center of large and active networks.

• Report Picture This: Europeans And Their Digital Photos

  How Are Digital Image Capture Devices And Storage And Reproduction Services Faring With European Consumers?

  June 8, 2007 | Paul Jackson

  Digital photography is now a mainstream activity for around half of European consumers, with ownership of camera phones catching up fast — although generally not primarily for taking pictures. Huge...