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  • Report Top Research For CIOs: Q1 2018

    Tap New Tech And Talent To Innovate Fast
    February 28, 2018 | Matthew Guarini

    Today's CIOs face the opportunity of a lifetime — to take the reins of technology-driven innovation for their organizations and make chief digital officers (CDOs) obsolete. This report highlights...

  • Report MSC Cruises Seeks To Transform The Guest Experience With Emerging Tech

    To Create The Cruise Ship Of The Future, MSC Is Blending Physical And Digital Experiences
    September 29, 2017 | Joana de Quintanilha, Alex Causey

    MSC Cruises is investing €9 billion in building a fleet of new ships equipped with advanced new customer-facing technology and has just launched the first of them: MSC Meraviglia. We spoke with...

  • Report 2017 Tech Budget Benchmarks

    Use Our Benchmarks To Transform Your Tech Budget, Not Just Defend It
    March 28, 2017 | Andrew Bartels

    CIOs feel ambivalent about tech budget benchmarks. They need them to respond to CEO and CFO questions about tech spending levels, but they also know the top-line metrics don't really say much. This...

  • Report Six Strategies To Strengthen Your Company's Digital DNA

    Assess Your Company's Readiness For Your Digital Journey
    February 17, 2017 | Nigel Fenwick

    Digital transformation is a journey, not a destination. And every journey has a starting point. What you do next depends on where you begin. Use this self-assessment to find out where your company...

  • Report Transform Government From The Outside In

    Embrace These Five Imperatives For Smart, Effective Government

    Reformers often say that governments should run more like businesses. We agree. That's why all governments must embrace mobile, big data, customer experience, digital, and privacy — the same five...

  • Report Where Customer Experience Management Technology Can And Can't Help You Govern CX

    November 11, 2016 | TJ Keitt

    Customer experience (CX) professionals are bombarded with technology that will supposedly let them manage their customers' experience. But do these solutions actually support the customer...

  • Report Redefine Microsoft's Role For Your BT Strategy

    BT Vendor Profile: Microsoft
    October 21, 2016 | Frank E. Gillett

    To develop a greater ability to win, serve, and retain customers, CIOs are building a strong business technology (BT) agenda. This requires them to reassess and evolve their tech vendor portfolio....

  • Report A Rosetta Stone For Translating CX Priorities Into Digital Realities

    The Four A's For Ensuring That Customer Experience And Tech Management Teams Speak The Same Language
    April 26, 2016 | TJ Keitt, Michael Facemire

    Customer experience (CX) professionals know that their businesses need digital experiences to thrive in the post-PC world. The challenge, though, is turning business demands for capabilities like...

  • Report CIOs: For Digital Business, "Migration" Cannot Be A Four-Letter Word

    CIOs Must Continuously Assess When And How Fast To Migrate Their Technology
    March 2, 2016 | Bobby Cameron

    Digital transformation demands that CIOs focus on their business technology (BT) agenda to win, serve, and retain customers. Most will have legacy applications — and underlying technologies — that...

  • Report Bridge The Budget GAAP In Your Business Applications Strategy

    February 22, 2016 | Duncan Jones

    Last century's financial evaluation models are inappropriate for the business technology (BT) era. AD&D leaders are unable to justify a fundamental shift in their business applications strategies...

  • Report Redefine IBM's Role In Your BT Strategy

    IBM Is A Great BT Partner If You Have Complexity Of Systems Or Complexity Of Tech Requirements
    February 9, 2016 | Andrew Bartels

    IBM is a major player in the enterprise technology landscape. Like most large tech vendors, it is navigating the transition from information technology (IT) that underpins business operations to...

  • Report Brief: It's Time For CIOs To Redefine "Business As Usual"

    Digital Disruption And Empowered Customers Mark The Death Knell Of Outdated Technology Practices
    January 28, 2016 | Tim Sheedy

    For many CIOs, 2016 will be a tough year. In addition to ramping up business technology (BT) investments, there will be growing pressure to transform the rest of the technology management (TM) team...

  • Report Leverage Tools From Various Partners To Manage Your Tech Strategy

    Best-Of-Breed Solutions Are A Great Option
    January 11, 2016 | Bobby Cameron

    As the chief tech exec — and the only exec with visibility into all of a firm's digital assets — CIOs must provide the crucial end-to-end perspective on these assets used for the technology...

  • Report Brief: What CX Pros Can Learn From Web Summit 2015

    January 8, 2016 | Allegra Burnette

    The recent Web Summit in Dublin brought together tens of thousands of entrepreneurs, investors, designers, developers, and other attendees and speakers. Together, they explored current trends and...

  • Report The Midyear Global Tech Market Outlook For 2015 To 2016

    Moderate Growth In Local Currencies Led By The BT Agenda, But A Decline In US Dollars
    August 31, 2015 | Andrew Bartels

    At the midyear point in 2015, CIOs in most countries are operating in tech markets with moderate growth of around 4% in local currencies, a bit weaker than what we projected in January 2015....

  • Report Brief: Outside-In Governments Accelerate BT Transformation

    Government CIOs Drive The New Citizen-Centric Imperatives

    Citizens have perennially expected more from their governments. With the new arsenal of tools available, government organizations are better able to deliver, and just in time. Today, in the age of...

  • Report Brief: Accelerate The CIO's BT Agenda With Five New Capabilities

    August 21, 2015 | Bobby Cameron

    Your tech management organization will undergo significant change as it retools to improve business collaboration and accelerate digital responses to customer and competitor actions. Accelerating...

  • Report CIOs, CX, And End-To-End Tech Management

    CIOs Have A Responsibility To Assure That Their Organization Understands And Addresses The CX Impact Of Everything It Does
    August 14, 2015 | Bobby Cameron

    As firms intensify their focus on customer experience (CX), CIOs increasingly are drawn into the heart of a key CX challenge: how to add digital to the CX mix. CX investments in systems of...

  • Report (Re)define Your Strategic Tech Vendor Relationships For The BT Agenda

    July 20, 2015 | Peter Burris

    The business technology (BT) agenda is driving a broad array of industry changes that today favors focused, smaller, and nimbler technology and services companies that don't have an IT agenda...

  • Report Embrace Business Technologies To Build Your Digital Business

    Top Business Technologies To Keep I&O Pros Relevant In China
    July 8, 2015 | Frank Liu

    Everything and everyone in China is going digital: customers, channels, and competitors. Infrastructure and operations (I&O) professionals must respond by crafting a business technology (BT) agenda...

  • Report Brief: The BT Agenda Demands New Information Architecture Principles

    Found Your Digital Insights Architecture On These New Principles
    May 27, 2015 | Nasry Angel, Brian Hopkins

    Ubiquitous digitization brings a host of new data sources and data types, such as data from mobile devices, the Internet of Things (IoT) sensor data, and newly digitized business processes....

  • Report Redefine Oracle's Role In Your BT Strategy

    Seize The Unprecedented Opportunity To Reassess, Reinvigorate, And Renegotiate Your Oracle Relationship
    May 5, 2015 | Duncan Jones

    Is Oracle a leading contributor to your business technology (BT) agenda or a legacy IT incumbent? While still one of the largest technology providers, Oracle's role in helping you accelerate your...

  • Report Elevate Omnichannel Customer Experience With Continuous Business Services

    May 4, 2015 | Bobby Cameron, Tim Harmon

    The goal of omnichannel sounds simple — sustain customer engagement across channels according to customer expectations — but it's among the most complex challenges businesses face today....

  • Report Revamp Strategic Planning From The Outside In

    Three Keys To Driving Customer-Obsessed Business Strategy
    April 13, 2015 | Sheryl Pattek, Nigel Fenwick

    Fail to help your firm adapt to increasingly powerful customers, and you risk more than near-term disruption — you risk your company's long-term viability. Today's strategic planning must change to...

  • Report Introducing Forrester's Technology Management Leadership Maturity Model, 2015

    Use The TMLMM To Accelerate BT While Excelling At IT
    March 4, 2015 | Bobby Cameron

    CIOs struggle in normal times to answer two questions: 1) How are we doing, and 2) what should I prioritize? But now this struggle is intensifying because there's a revolution afoot in technology...

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