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• Report Amazon Will Disrupt The Advertising Ecosystem

  Is Your Company Prepared?

  September 3, 2019 | Collin Colburn

  Amazon Advertising experienced explosive growth in 2018. The advertising industry is abuzz about this new entrant and its chances of taking down the current duopoly, Facebook and Google. This...

• Report Now Tech: Omnichannel Media Management, Q2 2019

  Tools And Technology: The Omnichannel Advertising Playbook

  June 14, 2019 | Joanna O'Connell

  An omnichannel media management approach can improve business performance, boost operational efficiency, and deliver better consumer experiences. But to realize these benefits in today's fragmented...

• Report Now Tech: IoT Data Management Solutions, Q2 2019

  Forrester's Overview Of 22 IoT Data Management Solution Providers

  June 6, 2019 | Noel Yuhanna, Michele Goetz

  You can use internet-of-things (IoT) data management solutions to deliver a comprehensive view of IoT data, become significantly more productive, and accelerate IoT initiatives. But to realize...

• Report Predictions 2019: New Tech

  Where VC Funding And Innovation Will Go In 2019

  November 6, 2018 | Carlton A. Doty

  CXOs in large and midsize enterprises must constantly monitor emerging technology markets to uncover innovation opportunities. Top of mind for most are some usual suspects like machine learning,...