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ForresterNow

FORRESTERNOW

As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report Research Overview: Mobile App Experiences

    A Guide To Getting Mobile Retail Experiences Right
    September 20, 2019 | Jennifer Wise, Michelle Beeson

    Mobile is the dominant digital touchpoint for shoppers around the world. Retailers must improve their mobile apps' usability and functionality to increase the likelihood of more direct sales,...

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