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  • Report Refine Customer Communication For Strong Customer Authentication Success

    Best Practices For Communicating Upcoming Changes To Customer Authentication For Online Payments And Banking In Europe

    The European Union's Strong Customer Authentication (SCA) requirements will change how Europeans make online payments and use online banking. In theory, these changes will apply from September 14,...

  • Report Digital Experience Agencies, Europe, Q3 2018

    Forrester's Overview Of 36 Digital Experience Agencies In Europe
    July 30, 2018 | Thomas Husson

    You can use digital experience agencies to design, build, and manage digital customer experiences. But to access these benefits, you'll first have to select from a diverse set of partners —...

  • Report 2018 Retail Best Practices Extended: Mobile Web

    Apply Lessons Learned From The Forrester Retail Wave™: European Mobile Web, Q4 2017
    April 27, 2018 | Michelle Beeson

    Mobile is asserting itself as the dominant digital touchpoint: We forecast that European retail sales via mobile will more than double by 2021, growing at a CAGR of 22%. And mobile will influence...

  • Report Case Study: Shop Direct Masters Personalization At Scale

    The Journey From A Catalog Business To A Pure-Play Online Retailer
    February 23, 2018 | George Lawrie

    This report documents for application development and delivery (AD&D) professionals the way in which Shop Direct deployed personalized content at each customer journey touchpoint to drive traffic,...

  • Report Three Trends Shape Digital Services Engagements

    Snapshot Of Three Trends In Forrester's Business Technographics 2017 Services Survey
    February 9, 2018 | Amanda LeClair

    As enterprises strive to transform their organizations with digital technologies, the consulting and system integration marketplace is transforming as well. For this report, we take a look at three...

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