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FORRESTERNOW

As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Forum Technology & Innovation Global

    Adapt To Win
    November 4, 2020 | Live Virtual Experience | Liz Herbert, Matthew Guarini, Brian Hopkins

    In today’s business environment, change is constant. Technology, customer expectations, workforce issues, and economic factors are continually evolving. To thrive in this environment,...

  • Report Forrester Predictions 2021: Accelerating Out Of The Crisis

    October 28, 2020 | Sharyn Leaver

    2020 shattered the status quo. In 2021, advanced organizations will adapt and use the upheaval to forge a competitive edge. Discover your organization's path to success. Read Forrester's 2021...

  • Forum Summit Asia Pacific

    The must-attend event for B2B & B2C marketing and CX leaders
    September 1, 2020 | Live Virtual Experience | Frederic Giron

    The combined power of Forrester and SiriusDecisions has unleashed a new energy into the products and services available to both the B2B and B2C community. By harnessing this energy, we are bringing...

  • Forum CX Sydney

    The Time Is Now: Lead With Experience
    April 30, 2020 | Virtual Event | Michael Barnes

    CX and marketing exist to win, serve, and retain customers. But silos and miscommunication keep this power duo from reaching their full potential. For this reason, we’ve made collaboration...

  • Webinar Blockchain 2020: What Lies Ahead, And Why Do We Need A Rethink?

    February 27, 2020 | Martha Bennett

    While we're still seeing "blockchain is revolutionizing xxx" headlines, since the start of 2019, these have been counterbalanced by equally sensational statements proclaiming that the technology is...

  • Report Blockchain Is Enabling Digital Ecosystems In Asia Pacific

    A Deep Dive Into Four Blockchain Business Cases In Asia Pacific
    September 26, 2019 | Charlie Dai

    While blockchain solutions are maturing, most business and technology decision makers are unclear as to how blockchain can deliver actual business value to their organization. To help enterprise...

  • Report A Pragmatic Road Map For Blockchain

    Build Distributed Trust To Enhance Digital Ecosystems With Blockchain
    January 30, 2019 | Charlie Dai

    While blockchain (distributed ledger) technology is still in its early stages, vendor solutions are maturing and leading firms are already using it to build distributed trust and establish digital...

  • Report The BATJ Firms Are Driving Digital Financial Services For All

    Baidu, Alibaba, Tencent, And JD.com Are Innovating Financial Ecosystems In China And Around The Globe
    January 3, 2019 | Meng Liu

    The financial technology (fintech) arms of Baidu, Alibaba, Tencent, and JD.com (BATJ) — four of the world's 10 largest fintech entities in 2018 — are now targeting financial services markets...