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  • Report Chief Data Officers: Invest In Your Data Sharing Programs Now

    With B2B Data Sharing, Benefits Are Greater Than The Sum Of Its Parts
    March 11, 2021 | Jennifer Belissent, PhD

    Data sharing is on the rise: 35% of data and analytics decision-makers using external data sources share or exchange data with suppliers and partners. But it doesn't come easily for everyone. To...

  • Report Now Tech: Data Governance Solutions, Q1 2021

    Forrester's Overview Of 23 Data Governance Solution Providers
    February 8, 2021 | Jennifer Belissent, PhD

    You can use data governance solutions to improve trust through consistent data definitions and quality requirements; ensure data security, regulatory compliance, and ethical use; and ultimately...

  • Blog Le CDO Prend Sa Place Autour de la Table

    January 21, 2021 | Jennifer Belissent, PhD

    De plus en plus, les CDOs rejoignent la table des comités exécutifs d’entreprise. Maintenant, il faut qu’ils comprennent ce qu’on attend d’eux. Le monde a changé, et les décideurs dans...

  • Blog CDOs Wanted: Dedicated, Expanded Data Insights Leadership

    January 8, 2021 | Jennifer Belissent, PhD

    Decision-makers cast a widening net for insights into their customers and operations: 85% of decision-makers prioritize the use of data insights, incorporating quantitative information into the...

  • Report Chief Data Officers: Evolve Your Teams To Accelerate Impact From Data Insights

    January 5, 2021 | Jennifer Belissent, PhD

    In many organizations, the chief data officer (CDO) role has evolved to become more of a chief insights officer with purview over both data and analytics. With a single role responsible for the...

  • Report Chief Data Officers: Accelerate Insights-Driven Business Impact In 12 Steps

    January 5, 2021 | Jennifer Belissent, PhD

    The chief data officer (CDO) role has evolved to reflect the need to be insights driven. Successful data insights leaders understand the needs of business partners and employ resources to deliver...

  • Report Determine Your Data's Worth: Data Plus Use Equals Value

    Intermediate Level: Strategy Practices For Insights-Driven Businesses
    January 4, 2021 | Jennifer Belissent, PhD

    As the data economy heats up, the fear of being left behind leaves company execs in a cold sweat. Board members ask about data commercialization strategies, and the question that's top of mind for...

  • Report Monetize Data Strategically: Prioritize Data And Analytics Initiatives

    Intermediate Level: Process Practices For Insights-Driven Businesses
    December 23, 2020 | Jennifer Belissent, PhD

    Everyone wants to monetize their data, but the growing stream of data and analytics requests overwhelms insights teams. In a recent Forrester inquiry, a client asked, "Is a dollar of cost savings...

  • Blog Horizon 2021: Europe

    October 27, 2020 | Jennifer Belissent, PhD

    Clients pétris de contradictions, bouleversements réglementaires et essor du télétravail transfrontalier. Avec, jusqu’à présent, une épidémie mondiale et les conséquences de l’accélération du...

  • Blog With Data Sharing, The Whole Is Greater Than The Sum Of Its Parts

    October 5, 2020 | Jennifer Belissent, PhD

    Mine! Mine! Mine! Remember the seagulls in the movie “Finding Nemo?” Each one was claiming ownership. Isn’t that so last decade? Regarding data, it fortunately is. There remain some...

  • Blog Pandemic-Era CDOs Represent The Whole Team: Not “Offense” Or “Defense”

    August 20, 2020 | Jennifer Belissent, PhD

    If one more industry pundit tells me that the chief data officer (CDO) role has shifted from defensive to offensive positioning, I just might scream — or get pretty offensive myself. It’s not about...

  • Blog Data Insights Bear Fruit For The Food Industry

    August 20, 2020 | Jennifer Belissent, PhD

    The pandemic has impacted individual companies and industries very differently. Restaurants have been closed, while grocery stores have been overwhelmed with demand. Those who have capitalized on...

  • Report Tech Budget Outlooks For France, Germany, And The UK In A COVID-19 Recession

    A Best Case Of A 5% To 7% Drop In Tech Spending In 2020 And An Alternative With Declines Of 8% To 9% In 2020 And No Growth In 2021
    July 22, 2020 | Andrew Bartels, Dan Bieler, Jennifer Belissent, PhD

    Europe's major economies of France, Germany, and the UK had been struggling coming into 2020, though with some signs of improvement. The COVID-19 virus and public health policies to contain its...

  • Blog Key Takeaways From Two Forrester Wave™ Evaluations On Insights Service Providers

    June 22, 2020 | Jennifer Belissent, PhD

    Continuing our coverage of insights service providers, we recently published two Forrester Wave reports exploring and evaluating the current landscape. “The Forrester Wave: Enterprise...

  • Report The Forrester Wave™: Specialized Insights Service Providers, Q2 2020

    The 13 Providers That Matter Most And How They Stack Up
    June 8, 2020 | Jennifer Belissent, PhD

    In our 18-criterion evaluation of insights service providers, we identified the 13 most significant ones — Alibaba Cloud, BearingPoint, EPAM, Fractal Analytics, HCL, LTI, NEC, SAP, Telefónica,...

  • Report The Forrester Wave™: Enterprise Insights Service Providers, Q2 2020

    The 13 Providers That Matter Most And How They Stack Up
    June 8, 2020 | Jennifer Belissent, PhD

    In our 18-criterion evaluation of enterprise insights service providers, we identified the 13 most significant ones — Accenture, Atos, Boston Consulting Group (BCG), Capgemini, Cognizant, Deloitte,...

  • Blog Data Proliferation Accelerates The Need For Data Literacy

    April 14, 2020 | Jennifer Belissent, PhD

    With the onslaught of data and statistics about the pandemic, the world has seen an explosion of armchair virologists and policy pundits. Everyone has an insight to share, but not everyone gets it...

  • Report Data Commercialization: A CIO's Guide To Taking Data To Market

    Advanced Level: Strategy Practices For Insights-Driven Businesses
    March 27, 2020 | Jennifer Belissent, PhD

    Digital transformation fuels a thriving data economy. As companies have embraced all things digital, many have put their data to work internally to improve operational efficiency, service delivery,...

  • Blog How Data-Literate Are You? Build A Curriculum Of ACES

    February 17, 2020 | Jennifer Belissent, PhD

    How data-literate are you? Is your team? Is your organization — that is, everyone in it? It’s not enough to create and distribute reports and dashboards if decision makers don’t know how to...

  • Report Build A Data Literacy Curriculum Of ACES

    Increase Awareness, Deepen Comprehension, Expand Expertise, And Enable Scale To Deliver True Data Literacy
    February 14, 2020 | Jennifer Belissent, PhD

    This is a companion report to "Data Literacy Matters: The Writing's On The Wall," which establishes the four goals of a data literacy program: awareness, comprehension, expertise, and scale (ACES)....

  • Blog It’s Not All Roses (Or Popcorn): Data Literacy Starts With Recognizing Data

    February 6, 2020 | Jennifer Belissent, PhD

    I used to have a microwave with preprogrammed cooking times. The top button was for popcorn. The result: I cooked everything as popcorn. If that machine had been capturing data on my cooking...

  • Blog If You Need Somebody — Not Just Anybody — Data Literacy Help Is Here

    February 5, 2020 | Jennifer Belissent, PhD

    Some organizations need a little help with data literacy just to get their feet on the ground. Maybe they can’t seem to move the bar in terms of using data to make decisions. Or they sense that...

  • Report Forrester Infographic: Don’t Go Shopping Without A List — Buy Smart City Apps Strategically

    January 16, 2020 | Jennifer Belissent, PhD, Michele Pelino

    Government leaders must improve the services they deliver to their constituents. Many have launched initiatives that require upgrades to existing infrastructure and investments in new applications....

  • Report Now Tech: Insights Service Providers, Q1 2020

    Forrester's Overview Of 38 Insights Service Providers
    January 13, 2020 | Jennifer Belissent, PhD

    You can use insights service providers to deliver end-to-end data-to-insights-to-execution engagements, drive effective change and stakeholder management to ensure insights implementation, and...

  • Report Data Literacy Matters: The Writing's On The Wall

    Beginner Level: Strategy Practices For Insights-Driven Businesses
    January 8, 2020 | Jennifer Belissent, PhD

    The need to become insights driven is universally recognized: 90% of data and analytics decision makers see increasing the use of data insights in business decision making as a priority. At the...

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