21 results for "censhare" in Everything
 

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  • Report Now Tech: Digital Asset Management For Customer Experience, Q1 2019

    Forrester's Overview Of 33 Digital Asset Management Providers
    March 11, 2019 | Nick Barber

    You can use digital asset management (DAM) to reduce content recreation costs, increase operational efficiency, and improve rights management and compliance. But to realize these benefits, you'll...

  • Report Omnichannel Strategies Demand A New Content Approach

    Set Up Content Strategies To Suit Omnichannel Use Cases Because Technology Can't Do It For You
    March 9, 2018 | Ryan Skinner, Nick Barber

    The market has sold omnichannel strategies — customer experience, retail, media buying — as a switch that business leaders must throw, and they're throwing it. But there are many snags to realizing...

  • Report Vendor Landscape: Marketing Resource Management

    Leverage MRM To Drive Customer-Obsessed Marketing Operations
    October 20, 2017 | Rusty Warner

    B2C marketers in the throes of modern marketing transformations need to rethink the role of marketing resource management (MRM). A tranche of new marketer-friendly tools replaces legacy MRM...

  • Report Vendor Landscape: Real-Time Interaction Management

    Contextual Marketing Demands Real-Time Unification
    May 5, 2017 | Rusty Warner

    Empowered customers expect businesses to engage them with personalized and contextually relevant interactions. B2C marketing professionals must assemble a contextual marketing engine that includes...