4 results for "marketing and live events" in Reports
 

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  • Report Case Study: MassMutual Helps Gen Yers See Into Their Futures

    Edutainment Succeeds In Engaging Twentysomethings Through Digital Tools
    July 27, 2011 | Ellen Carney

    The Retirement Services Division at Massachusetts Mutual Financial Group (MassMutual) provides retirement savings programs through employers across the US. An important segment that will consume...

  • Report Trends 2016: North American Digital Insurance

    The Age Of The Customer Expands The Scope Of Digital Influence In 2016
    April 13, 2016 | Ellen Carney

    US and Canadian digital insurance teams have come face to face with the age of the customer. Customers expect to have their problems solved whenever, wherever, and on any device. New competitors...

  • Report Making Online Insurance Cross-Sell Initiatives Work

    Nine Tactics To Maximize Insurance Cross-Selling Performance
    October 20, 2011 | Ellen Carney

    Two opposing factors line up to elevate the importance of getting cross-selling right for eBusiness and channel strategy professionals at insurers. Competition for US consumer insurance wallet...

  • Report How US Insurance Customers Use Different Channels

    Right-Channeling Delivers Big Business Impact For US Insurers
    November 29, 2010 | Ellen Carney

    Insurance eBusiness and channel professionals are on the front lines of executing the carrier's business strategy: growing the business while controlling costs. But in a market with increasing...

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