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Report Quick Take: BMC Software — A New Company With A Well-Known Name
Will The New Executives, New Branding, And Diligent Focus On Customer Experience Be Enough To Retain And Win Customers?
October 21, 2014 | Eveline Oehrlich, John Rakowski, Amy DeMartine...users' conference, BMC Engage. The event attracted over 800 BMC customers...BMC Engage was the company's marketing effort to rebrand and reintroduce...