5 results for "marketing and live events" in Reports
 

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  • Report Marketers: Get Ready For Augmented Reality

    Why Augmented Reality Will Eclipse Virtual Reality In The Near Term And What To Do About It
    November 13, 2017 | Thomas Husson

    After a brief infatuation with augmented reality (AR) following the Pokémon GO craze, B2C marketers have all but abandoned the technology. Expect that to change as market leader Apple infuses its...

  • Report Use Social To Bridge The Gap Between Marketing And Customer Service

    January 31, 2017 | Erna Alfred Liousas, Ian Jacobs

    Organizational silos impede customer obsession but are hard to dismantle. Read this report to learn how improvements in Twitter and Facebook Messenger's capabilities create a unique opportunity for...

  • Report The Clash Of The Digital Platforms

    Why 2014 Will See A Flood Of Innovation From Platform Players And How You Can Profit From It
    March 7, 2014 | James L. McQuivey

    We're only a month into the year and already the digital platforms so necessary to digital disruption are either flexing their muscles or reporting they have the power to do so. Google acquired...

  • Report Spotlight On Award-Winning Communities

    Learn B2B Tech Marketing Best Practices
    October 24, 2012 | Kim Celestre

    This report showcases the exemplary community processes into practice by Forrester's 2011 Groundswell Award winners and finalists. These community leaders did not achieve success by luck, rather...

  • Report It's Time To Make Facebook Marketing Work

    June 26, 2012 | Nate Elliott

    ...leveraging the entire Facebook tool kit and integrating Facebook into a broader marketing strategy. To accomplish this, interactive marketers must be both an "oracle" who...

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