B2B Summit
North America

May 2 – 4, 2022  |  Austin & Digital Experience

Norma Dorst

Senior Director of Global Field Marketing, National Instruments

Norma Dorst tells stories infused with 20+ years of working in B2B marketing, leading global marketing teams in product, corporate, brand, and field as well as some specialized areas of talent management and global customer insights. While Norma has a background in electrical engineering, she transferred to marketing as fast as she could. Today she heads NI’s team developing global campaigns and strategy, activating sales and channels with field marketing worldwide, and enabling NI’s partners to co-market in support of shared customers.