Associate Consultant, Strategy & Consulting, Verticurl

Wendy has spent the last 9 years helping B2B and B2C clients transform their marketing stack and drive incremental revenue growth using advanced tactics in lead engagement, lead scoring and real-time analytics. Her expertise in account-based marketing, customer segmentation analysis, customer journey mapping and analytics informs how she optimises various tools and platforms that companies use to enable better data collection, organization and activation across marketing channels.