Ted Schadler

Vice President, Principal Analyst serving Application Development & Delivery PROFESSIONALS

Ted serves Application Development & Delivery Professionals. He has 27 years of experience in the technology industry, focusing on the effects of disruptive technologies on people and on businesses. His current research agenda analyzes the expanding role of content and content delivery in a mobile-first, digital-always world, including the effects on web content management and digital experience delivery platforms.

Ted is the coauthor of The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment (Groundswell Press, June 2014). Your customers now turn to their smartphones for everything. What's tomorrow's weather? Is the flight on time? Where's the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate context. Your new battleground for customers is this mobile moment — the instant in which your customer is seeking an answer. If you're there for them, they'll love you; if you're not, you'll lose their business. Both entrepreneurial companies like Dropbox and huge corporations like Nestlé are winning in that mobile moment. Are you?

Ted is also the coauthor of Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Review Press, September 2010). Social, mobile, video, and cloud Internet services give consumers and business customers more information power than ever before. To win customer trust, companies must empower their employees to directly engage with customers using these same technologies.

Previous Work Experience

Previously, Ted analyzed the consumerization of IT and its impact on a mobile-first workforce, the future of file services in a mobile-first, cloud-enabled world, mobile collaboration tools, workforce technology adoption and use, and the rise of cognitive computing. In 2009, Ted launched Forrester's Workforce Technology Assessment, the industry's first benchmark survey of workforce technology adoption. This quantitative approach helps professionals and the teams they work with have a fact-based conversation about employees' technology adoption.

Prior to joining Forrester in April 1997, Ted was a cofounder of Phios, an MIT spinoff. Before that, Ted worked for eight years as CTO and director of engineering for a software company serving the healthcare industry. Early in his career, Ted was a singer and bass player for Crash Davenport, a successful Maryland-based rock-and-roll band.


Ted has a master's degree in management from the MIT Sloan School of Management. He also holds an M.S. in computer science from the University of Maryland and a B.A. with honors in physics from Swarthmore College.

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  • Richard Fichera
  • For Infrastructure & Operations Professionals

    Blog:Red Hat Releases RHEL 7 – Linux Continues Its March To The Top

    When the first Linux distributions based on the 3.0 kernel were released almost a year ago, I was struck by how far Linux had advanced. The latest turn of the crank for Linux, in the form of Red Hat...

    • For Infrastructure & Operations Professionals

      Blog:Decoding Huawei – Emergence as a Major IT Player Looms

      Last month I attended Huawei’s annual Global Analyst Summit, for the requisite several days of mass presentations, executive meetings and tours that typically constitute such an event....

      • For Infrastructure & Operations Professionals

        Blog:2014 Server and Data Center Predictions

        As the new year looms, thoughts turn once again to our annual reading of the tea leaves, in this case focused on what I see coming in server land. We’ve just published the full report,...

        • For Infrastructure & Operations Professionals

          Report:Strategic Benchmarks 2013: IT Infrastructure

          IT Complexity And Growing Business Demands Orient Infrastructure Priorities Toward Increasing Hardware And Cost Efficiency

          This report provides IT infrastructure and operations (I&O) professionals with strategic benchmarks to compare their IT infrastructure budgets, priorities, motivations, and technology adoption to...

          • Downloads: 1390
        • For Infrastructure & Operations Professionals

          Blog:VMworld – Reflections on a Transformational Event

          A group of us just published an analysis of VMworld (Breaking Down VMworld), and I thought I’d take this opportunity to add some additional color to the analysis. The report is an excellent...

          • For Infrastructure & Operations Professionals

            Blog:DCIM — Updates And Trends

            Only a few months since I authored Forrester’s "Market Overview: Data Center Infrastructure Management Solutions," significant changes merit some additional commentary. Vendor Drama The major...

            • For Infrastructure & Operations Professionals

              Blog:IBM Raises The CPU Technology Bar With POWER7+

              Nathan Bedford Forrest, a Confederate general of despicable ideology and consummate tactics, spoke of “keepin up the skeer,” applying continued pressure to opponents to prevent them from...

              • For Infrastructure & Operations Professionals

                Charts & Figures:Forrester's Virtualization Density Model Helps You Understand Your VM Density

                Your BT Agenda Will Still Rely On Nonvirtualized Infrastructure

              • For Infrastructure & Operations Professionals

                Blog:New ARM-based Moonshot Servers from HP Exemplify Workload-Specific Computing

                One of the developing trends in computing, relevant to both enterprise and service providers alike, is the notion of workload-specific or application-centric computing architectures. These...

                • For Infrastructure & Operations Professionals

                  Blog:Lenovo Buys IBM x86 Server Business

                  Wow, wake up and it’s a whole new world – a central concept of many contemplative belief systems and a daily reality on the computer industry. I woke up this morning to a pleseant New...

                  • For Infrastructure & Operations Professionals

                    Blog:HP Launches First Project Moonshot Server – The Shape of Things to Come?

                      Overview - Moonshot Takes Off HP today announced the Moonshot 1500 server, their first official volume product in the Project Moonshot server product family (the initial Redstone, a Calxeda...

                    • For Infrastructure & Operations Professionals

                      Blog:HP’s Troubles Continue, But Does It Matter?

                      HP seems to be on a tear, bouncing from litigation with one of its historically strongest partners to multiple CEOs in the last few years, continued layoffs, and a recent massive write-down of its...

                      • For Infrastructure & Operations Professionals

                        Blog:SUSEcon2012 — SUSE’s Coming Out Party

                        Every culture has its coming of age rituals — Confirmation, Bar Mitzvah, being hunted by tribal elders, surviving in the wilderness, driving at high speed while texting — all of which...

                        • For Infrastructure & Operations Professionals

                          Blog:Intel Lays Out Future Data Center Strategy - Serious Focus on Emerging Opportunities

                          Yesterday Intel had a major press and analyst event in San Francisco to talk about their vision for the future of the data center, anchored on what has become in many eyes the virtuous cycle of...

                          • For Infrastructure & Operations Professionals

                            Blog:IBM Makes Major Commitment to Flash

                              Wisdom from the Past In his 1956 dystopian sci-fi novel “The City and the Stars”, Arthur C. Clarke puts forth the fundamental design tenet for making eternal machines, “A...

                            • For Infrastructure & Operations Professionals

                              Blog:ARM Arrives – Calxeda Shows Real Hardware Running Linux

                              I said last year that this would happen sometime in the first half of this year, but for some reason my colleagues and clients have kept asking me exactly when we would see a real ARM server running...

                              • For Infrastructure & Operations Professionals

                                Blog:Microsoft Announces Windows Server 2012

                                The Event On Tuesday, September 4, Microsoft made the official announcement of Windows Server 2012, ending what has seemed like an interminable sequence of rumors, Beta releases, and endless...

                                • For Infrastructure & Operations Professionals

                                  Blog:Windows Server 2003 – A Very Unglamorous But Really Important Problem, Waiting To Bite

                                  Very much in the shadows of all the press coverage and hysteria attendant on emerging cloud architectures and customer-facing systems of engagement are the nitty-gritty operational details that lurk...

                                  • For Infrastructure & Operations Professionals

                                    Blog:Intel Bumps up High-End Servers with New Xeon E7 V2 - A Long Awaited and Timely Leap

                                    The long draught at the high-end It’s been a long wait, about four years if memory serves me well, since Intel introduced the Xeon E7, a high-end server CPU targeted at the highest performance...

                                    • For Infrastructure & Operations Professionals

                                      Charts & Figures:Positioning The IT Infrastructure Strategic Plan

                                    • For Infrastructure & Operations Professionals

                                      Blog:HP Hooks Up With Foxcon for Volume Servers

                                      Yesterday HP announced that it will be entering into a “non-equity joint venture” (think big strategic contract of some kind with a lot of details still in flight) to address the...

                                      • For Infrastructure & Operations Professionals

                                        Blog:Meeting with Tech Mahindra – Insights and Reality Check on IT Automation

                                        I recently had a meeting with executives from Tech Mahindra, an Indian-based IT services company, which was refreshing for the both the candor with which they discussed the overall mechanics of a...

                                        • For Infrastructure & Operations Professionals

                                          Report:Voice Of The Customer: The Good, The Bad, And The Unwieldy Of DCIM Deployments

                                          Customers Achieve ROI, But Configuration Is More Difficult Than Expected

                                          Data center infrastructure management (DCIM) is rapidly emerging as a solution to help IT infrastructure and operations (I&O) professionals improve data center operations and management. As...

                                          • Downloads: 193
                                        • For Infrastructure & Operations Professionals

                                          Report:Create An Infrastructure And Operations Transformation Road Map

                                          Road Map: The I&O Transformation Playbook

                                          The role of infrastructure and operations (I&O) is to architect, implement, and operate the production engine that supports — and preferably anticipates — the business' various...

                                          • Downloads: 399
                                        • For Infrastructure & Operations Professionals

                                          Blog:Cisco UCS at Five Years – Successful Disruption and a New Status-Quo

                                          March Madness – Five Years Ago It was five years ago, March 2009, when Cisco formally announced  “Project California,” its (possibly intentionally) worst-kept secret, as Cisco...