Ted Schadler

Vice President, Principal Analyst serving Application Development & Delivery PROFESSIONALS

Ted serves Application Development & Delivery Professionals. He has 27 years of experience in the technology industry, focusing on the effects of disruptive technologies on people and on businesses. His current research agenda analyzes the expanding role of content and content delivery in a mobile-first, digital-always world, including the effects on web content management and digital experience delivery platforms.

Ted is the coauthor of The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment (Groundswell Press, June 2014). Your customers now turn to their smartphones for everything. What's tomorrow's weather? Is the flight on time? Where's the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate context. Your new battleground for customers is this mobile moment — the instant in which your customer is seeking an answer. If you're there for them, they'll love you; if you're not, you'll lose their business. Both entrepreneurial companies like Dropbox and huge corporations like Nestlé are winning in that mobile moment. Are you?

Ted is also the coauthor of Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Review Press, September 2010). Social, mobile, video, and cloud Internet services give consumers and business customers more information power than ever before. To win customer trust, companies must empower their employees to directly engage with customers using these same technologies.

Previous Work Experience

Previously, Ted analyzed the consumerization of IT and its impact on a mobile-first workforce, the future of file services in a mobile-first, cloud-enabled world, mobile collaboration tools, workforce technology adoption and use, and the rise of cognitive computing. In 2009, Ted launched Forrester's Workforce Technology Assessment, the industry's first benchmark survey of workforce technology adoption. This quantitative approach helps professionals and the teams they work with have a fact-based conversation about employees' technology adoption.

Prior to joining Forrester in April 1997, Ted was a cofounder of Phios, an MIT spinoff. Before that, Ted worked for eight years as CTO and director of engineering for a software company serving the healthcare industry. Early in his career, Ted was a singer and bass player for Crash Davenport, a successful Maryland-based rock-and-roll band.


Ted has a master's degree in management from the MIT Sloan School of Management. He also holds an M.S. in computer science from the University of Maryland and a B.A. with honors in physics from Swarthmore College.

Refine your results

Date Range




Market Imperatives




390 results in Reports

  • Infrastructure & Operations
  • For Infrastructure & Operations Professionals

    Report:From Singapore To Tokyo: Choosing A Data Center Location In Asia Pacific

    Use A Structured Approach To Select The Site That Best Meets Your Needs

    Asia Pacific-based organizations and multinational corporations (MNCs) entering the region are fueling demand for data center resources, space, and power. A number of factors are accelerating this...

    • Downloads: 189
  • For Infrastructure & Operations Professionals

    Report:Horizon 2025: The Road To Technology Management

    Executive Overview: The I&O Transformation Playbook

    As technology matured and brought new capabilities to customers, business support evolved from the simple administration of enterprises' finances and production to the administration of sales to...

    • Downloads: 287
  • For Infrastructure & Operations Professionals

    Report:Brief: Can You Deliver Services With Quality, Agility, And Value?

    Assessment: The Modern Service Delivery Playbook For 2015

    To achieve smaller, faster, high-quality release cycles, infrastructure and operations (I&O) pros must employ the CALMSS (culture, automation, Lean, measurement and management, sharing, and sourcing)...

    • Downloads: 85
  • For Infrastructure & Operations Professionals

    Report:India Embarks On An Ambitious Government Cloud Journey

    The Indian Government Must Be Aware Of The Opportunities And Challenges That Await

    In the first quarter of 2014, the federal government of India expects to start the trial run of its Meghraj government cloud (g-cloud), which will offer infrastructure, platform, software, and...

    • Downloads: 149
  • For Infrastructure & Operations Professionals

    Report:Market Overview: EMEA Infrastructure Services Outsourcing In 2015

    Infrastructure Services Are Adapting To The BT Agenda In EMEA

    As organizations look to innovate their business technology, technology managers seek partners that can help them provide better, faster, and more cost-effective infrastructure services. This is...

    • Downloads: 295
  • For Infrastructure & Operations Professionals

    Report:Get Organized To Stop The Communications And Collaboration Infrastructure Civil War

    In the American Civil War, many combatants on both sides had attended the US Military Academy at West Point as cadets. The war pitted not only brother against brother but also cadet against cadet,...

    • Downloads: 462
  • For Infrastructure & Operations Professionals

    Report:North American Global Infrastructure Outsourcing Market Overview

    Infrastructure Outsourcers Adapt To The BT Agenda

    As enterprises continue to pursue the BT agenda, various sourcing options continue to be critical to your mission. The 10-year outsourcing contract has largely disappeared, but what has emerged in...

    • Downloads: 302
  • For Infrastructure & Operations Professionals

    Report:Five Ways To Impress Marketing And Support Digital Business Transformation

    Spruce Up I&O And Partner With Marketing To Support Digital Strategy Delivery

    The age of the customer demands that your firm transform into a digital business. Your marketing colleagues are leading this shift, but Forrester finds that they are currently facing numerous...

    • Downloads: 274
  • For Infrastructure & Operations Professionals

    Report:Consider Bare-Metal As A Viable Cloud Option

    Simplicity Is Key For Many Performance-Sensitive Services

    I&O pros face increasingly stringent SLAs for high-volume customer-facing transactions to serve a bold, dynamic BT agenda. VM-based IaaS cloud services have become a strong infrastructure solution...

    • Downloads: 135
  • For Infrastructure & Operations Professionals

    Report:Technology Spotlight: Application Performance Management And Complex Event Processing

    Complex Event Processing Helps Analyze The Root Cause Of Application Performance Issues

    This document highlights innovative solutions in application performance management (APM) that can help infrastructure and operations (I&O) teams increase their productivity in incident and problem...

    • Downloads: 351
  • For Infrastructure & Operations Professionals

    Report:Market Overview: The Four Megavendors In IT Management Software, Q3 2013

    SWOT Analysis: BMC Software, CA Technologies, HP Software, And IBM Cloud & Smarter Infrastructure

    For many years, Forrester saw the IT management software (ITMS) vendors as one of four major archetypes: the megavendors, with portfolios that cover the whole ITMS market; the challengers, who work...

    • Downloads: 478
  • For Infrastructure & Operations Professionals

    Report:Is Software-Defined Networking Ready For The Enterprise? Part 1 Of 3

    Understanding The Need For SDN And The Vendors Fulfilling It

    Finally, networking has its "cloud." Not since The Beatles touched down at N.Y.'s John F. Kennedy International Airport to perform at The Ed Sullivan Show has there been so much hysteria; yet few...

    • Downloads: 686
  • For Infrastructure & Operations Professionals

    Report:The Forrester Wave™: Enterprise Backup And Recovery Software, Q2 2013

    The Six Providers That Matter Most And How They Stack Up

    In Forrester's 61-criteria evaluation of enterprise backup and recovery software vendors, we identified the six most significant software providers — ASG, CommVault, EMC, HP, IBM, and Symantec...

    • Downloads: 699
  • For Infrastructure & Operations Professionals

    Report:OpenStack Is Ready — Are You?

    Learn From The Lessons Of The OpenStack Masters To Help You Succeed With The Popular Private Cloud Platform

    OpenStack is an open source cloud platform that has become a compatibility standard for the private cloud market. Despite its headway into the Fortune 100 and long list of notable vendor supporters,...

    • Downloads: 395
  • For Infrastructure & Operations Professionals

    Report:Three Forcing Functions That Will Extend Your Data Center's Network Services Beyond Its Walls

    Combining Network LAN, WAN, And Layer 4 To Layer 7 Services Into A Horizontally And Vertically Integrated Business Platform

    Five years after introducing network fabrics, the networking industry has hit the reset button. Vendors haven't come any closer to helping customers build networks that can instantly mesh users,...

    • Downloads: 310
  • For Infrastructure & Operations Professionals

    Report:Benchmark Your Enterprise Cloud Adoption

    Benchmarks: The Cloud Computing Playbook For 2015

    Most enterprises have adopted cloud computing in some form; the key question is where your organization falls. Are you ahead of your competitors or lagging the average enterprise? Understand the...

    • Downloads: 789
  • For Infrastructure & Operations Professionals

    Report:Vendor Landscape: Private Cloud Software

    Varied Building Blocks Lay The Foundation, But It's Up To You To Make It A True Private Cloud

    In November 2013, Forrester published "The Forrester Wave™: Private Cloud Solutions, Q4 2013," which evaluated the top software-only private infrastructure-as-a-service solutions in the market....

    • Downloads: 507
  • For Infrastructure & Operations Professionals

    Report:Building The Always-On, Always-Available Enterprise

    Three Steps To Get You On The Path To Running 24x7x365 Services

    Your extended enterprise consists of customers, partners, suppliers, and employees, and every stakeholder in this ecosystem expects your services to be available 24x7x365 in a seamless fashion. But...

    • Downloads: 578
  • For Infrastructure & Operations Professionals

    Report:Top 10 Facts Every Tech Management Leader Should Know About Private Cloud

    Cloud is an essential component of every enterprise tech management strategy, but sifting through market noise to design a robust cloud strategy isn't easy. Despite reported high private cloud...

    • Downloads: 448
  • For Infrastructure & Operations Professionals

    Report:Vendor Landscape: Hybrid Cloud Management Solutions

    These Rapidly Maturing Solutions Offer Self-Service And Frictionless Governance Across Clouds

    Today's digital businesses rely on a growing portfolio of cloud platforms to create and deliver differentiated customer experiences. Infrastructure and operations (I&O) pros scramble to offer...

    • Downloads: 195
  • For Infrastructure & Operations Professionals

    Report:Technology Spotlight: Automate Application Performance Management

    Automate Your Incident Management Process With Run Book Automation

    This document highlights innovative solutions in application performance management that can help infrastructure and operations (I&O) teams increase their productivity in incident and problem...

    • Downloads: 328
  • For Infrastructure & Operations Professionals

    Report:Brief: Avaya Re-Engages Its Partners And Customers With A Stronger Strategy

    A Breakdown Of The Avaya Partner And Analyst Event And What It Means To I&O Professionals

    At its annual partner event, Avaya launched a new set of initiatives to help its partners differentiate themselves and to help infrastructure and operations (I&O) professionals transform customer...

    • Downloads: 93
  • For Infrastructure & Operations Professionals

    Report:Quick Take: OpenStack Summit, Q4 2015

    The Liberty Summit Focused On Incremental Improvements And Reassurance

    The OpenStack Foundation hosts a semi-annual release summit to provide a mix of end user stories, release updates, and OpenStack deep-dive sessions. Last week's Tokyo summit drew a crowd of over...

    • Downloads: 63
  • For Infrastructure & Operations Professionals

    Report:Predictions 2014: Mobility And Computing Technologies In The Age Of The Customer

    Six Meta-Trends That Will Influence How You Ensure That Employees Have Access To The Right Technology In 2014 And Beyond

    In 2013, infrastructure and operations (I&O) professionals saw increased mobility and diversity in the technology that employees could use for their jobs get thrust into the forefront. In 2014, I&O...

    • Downloads: 798
  • For Infrastructure & Operations Professionals

    Report:Bridge The Broken Internet-Of-Things Promise

    In Retail, Hospitality, And Travel, The Promise Of IoT And Wearable Technologies Exceeds The Current Capacity To Execute

    Internet-of-Things technologies have shown the potential to help businesses deliver new digital customer experiences while achieving digital operational excellence on the back end in industries like...

    • Downloads: 223