Ted Schadler

Vice President, Principal Analyst serving Application Development & Delivery PROFESSIONALS

Ted serves Application Development & Delivery Professionals. He has 27 years of experience in the technology industry, focusing on the effects of disruptive technologies on people and on businesses. His current research agenda analyzes the expanding role of content and content delivery in a mobile-first, digital-always world, including the effects on web content management and digital experience delivery platforms.

Ted is the coauthor of The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment (Groundswell Press, June 2014). Your customers now turn to their smartphones for everything. What's tomorrow's weather? Is the flight on time? Where's the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate context. Your new battleground for customers is this mobile moment — the instant in which your customer is seeking an answer. If you're there for them, they'll love you; if you're not, you'll lose their business. Both entrepreneurial companies like Dropbox and huge corporations like Nestlé are winning in that mobile moment. Are you?

Ted is also the coauthor of Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Review Press, September 2010). Social, mobile, video, and cloud Internet services give consumers and business customers more information power than ever before. To win customer trust, companies must empower their employees to directly engage with customers using these same technologies.

Previous Work Experience

Previously, Ted analyzed the consumerization of IT and its impact on a mobile-first workforce, the future of file services in a mobile-first, cloud-enabled world, mobile collaboration tools, workforce technology adoption and use, and the rise of cognitive computing. In 2009, Ted launched Forrester's Workforce Technology Assessment, the industry's first benchmark survey of workforce technology adoption. This quantitative approach helps professionals and the teams they work with have a fact-based conversation about employees' technology adoption.

Prior to joining Forrester in April 1997, Ted was a cofounder of Phios, an MIT spinoff. Before that, Ted worked for eight years as CTO and director of engineering for a software company serving the healthcare industry. Early in his career, Ted was a singer and bass player for Crash Davenport, a successful Maryland-based rock-and-roll band.

Education

Ted has a master's degree in management from the MIT Sloan School of Management. He also holds an M.S. in computer science from the University of Maryland and a B.A. with honors in physics from Swarthmore College.

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58 results in Reports

  • Business Technographics
  • Application Development
  • For Infrastructure & Operations Professionals

    Report:Build A Corporate App Store Into Your Workforce Computing Strategy

    I&O Should Manage Mobile Complexity Through A Corporate App Store

    Today, employees are using personally owned smartphones and tablets at work, and firms are leveraging an array of mobile applications to interact with employees, customers, partners, and suppliers....

    • Downloads: 441
  • For CIO Professionals

    Report:Plan Strategy Around 10 Business Trends

    CIOs and IT strategists participating in strategic planning must bring to the discussion an understanding of emerging business trends. This report provides our take on the important emerging business...

    • Downloads: 2852
  • For Application Development & Delivery Professionals

    Report:To The Victor Go The Spoils: How The Need For Speed Is Reshaping The ALM Landscape

    Never has the ability to quickly develop and deliver innovative software solutions mattered more. The rise of mobile solutions as a significant customer experience channel has created great...

    • Downloads: 437
  • For Application Development & Delivery Professionals

    Report:Survey Results: How Agile Is Your Organization?

    • Downloads: 53
  • For CIO Professionals

    Report:Forrsights: IT Budgets And Priorities In 2013

    Mobility And Analytics Drive Spending Growth Despite Business Pessimism

    What are the 2013 budget plans and priorities for CIOs and other IT decision-makers? Forrester's Forrsights Budgets And Priorities Tracker Survey, Q4 2012 provides insight on the 2013 tech buying...

    • Downloads: 1138
  • For Application Development & Delivery Professionals

    Report:Increase Flexibility By Embracing Future Business And Technology Trends

    Vision: The Business Applications Playbook

    This report outlines Forrester's vision for the future of business applications. It summarizes the key business drivers and trends that are reshaping the value proposition of business applications....

    • Downloads: 2158
  • For Sourcing & Vendor Management Professionals

    Report:Critical Sourcing Decisions Depend On Your Application Portfolio Analysis

    In the realm of IT services sourcing, the strategic decisions and vendor selection process for your company's applications and infrastructures are perhaps the most important. Your service...

    • Downloads: 333
  • For Infrastructure & Operations Professionals

    Report:Enterprise Mobile Application Adoption Trends In India

    Indian Firms Must Adopt An Outside-In Approach To Maximize Their Mobile App Investments

    Indian firms are increasingly investing in mobile applications to better engage with their customers, partners, and employees. Forrester recently surveyed medium-size and large organizations in India...

    • Downloads: 164
  • For Security & Risk Professionals

    Report:Build A Corporate App Store Into Your Corporate Mobility Strategy

    Manage Mobile Complexity Through A Corporate App Store

    Today, many employees use their personally owned smartphones and tablets for work to access a variety of mobile applications. Some companies are also proactively deploying mobile applications to...

    • Downloads: 548
  • For Infrastructure & Operations Professionals

    Report:State Of Cloud Platform Standards: Q1 2014

    OpenStack Steps Forward To Become The New De Facto Model

    Enterprises look to cloud computing services to enable flexibility and scalability for agile applications, but many fear vendor lock-in, which would mitigate these benefits. Without standardization,...

    • Downloads: 555
  • For Security & Risk Professionals

    Report:Charter A Mobility Council With Seven Tasks

    Smartphones, tablets, and the rise of bring-your-own-device (BYOD) programs have put tremendous pressure on IT to revamp and rethink its mobile strategy: everything from procurement and development...

    • Downloads: 988
  • For Security & Risk Professionals

    Report:Address The Top 10 Nontechnical Security Issues In Mobile App Development

    Continuous Improvement: The Mobile Security Playbook

    Security is more than just purchasing the latest next-generation solution to the most recent threat of attack. Likewise, security in mobile application development runs much deeper than simply...

    • Downloads: 256
  • For Application Development & Delivery Professionals

    Report:A Guide To More Effective Developer-Architect Relations

    Survey: Developers Say Some Architects Are Extremely Effective

    Developers and architects don't always get along . . . and that's a bad thing. Organizations need both the short-term agility of fast delivery cycles and the longer-term sustainable agility and cost...

    • Downloads: 162
  • For CIO Professionals

    Report:Ten Myths And Realities Of The Software Market In 2013

    Forrester's Forrsights Survey Helps Sort The Myths From The Reality

    CIOs face many difficult decisions every day. They make some decisions based on hard facts that they can validate, but they base many decisions on broad assumptions and a particular understanding of...

    • Downloads: 559
  • For Enterprise Architecture Professionals

    Report:The State Of Application Rationalization

    Many enterprise architects (EAs) have been rationalizing application and technology portfolios for some time, and the experience shows. It is a stable, relatively successful initiative that engages...

    • Downloads: 525
  • For Application Development & Delivery Professionals

    Report:Customer Engagement Needs APIs, But REST Is Far From A Complete Integration Strategy

    Forrester's Data Shows Strong Investment In REST, SOAP, And More

    A cornerstone of any firm's BT agenda is flexible application integration. Application programming interfaces (APIs) — and specifically representational state transfer (REST) APIs —...

    • Downloads: 175
  • For Infrastructure & Operations Professionals

    Report:Mobility Adoption Is Poised For Strong Growth In India

    An Improving Mobility Infrastructure And Ecosystem, Combined With Business And Workforce Demand, Is Fueling Growth

    The enterprise mobility market presents a huge opportunity for tech vendors in India, especially for telcos and systems integrators (SIs). Mobility is among the top priorities for business...

    • Downloads: 439
  • For Infrastructure & Operations Professionals

    Report:Telcos Dive Headlong Into Asia's Cloud

    Differentiation And Precise Market Segmentation Will Determine Success

    As the Asia Pacific cloud market develops, it is becoming extremely crowded with competitors looking to position — or reposition — for future success. Many traditional telecommunications...

    • Downloads: 531
  • For Application Development & Delivery Professionals

    Report:The 10 Most Important Technology Trends In Business Application Architecture Today

    Understand These Trends To Shape Your Application Strategy

    This report enumerates the top 10 technology trends that are reshaping the nature and value proposition of business applications today and in the coming years. Application delivery leaders,...

    • Downloads: 1196
  • For CIO Professionals

    Report:Top Technologies For Your BT Agenda

    Tools And Technology: The Business Technology Agenda Playbook

    In today's competitive environment, investing in business technologies is central to companies' ability to win, serve, and retain customers. Business execs know this, but they don't think that their...

    • Downloads: 481
  • For CIO Professionals

    Report:Cloud Keys An Era Of New IT Responsiveness And Efficiency

    The cloud landscape is shifting to cover a broader range of enterprise needs. Why? Cloud is curing the lack of responsiveness and economic flexibility that ails on-premises IT. Look for the popular...

    • Downloads: 1440
  • For Application Development & Delivery Professionals

    Report:Navigating The Agile Testing Tool Landscape

    Revamp Your Testing Tool Strategy For Agile Development

    As your developers shift to Agile practices, they will invariably perform more testing themselves. So where does that leave your quality assurance (QA) professionals? They need to adapt by getting...

    • Downloads: 893
  • For Enterprise Architecture Professionals

    Report:Create Agile Processes For Introducing Emerging Technology

    With its careful approach to planning technology investments and general aversion to risk, IT is not meeting business demands for emerging technology as a driver for innovation and growth. Enterprise...

    • Downloads: 737
  • For eBusiness & Channel Strategy Professionals

    Report:Solving The Quandary Of Responsive Design

    Seven Key Questions That Will Guide eBusiness Leaders To Make The Right RWD Decisions

    Web traffic on mobile phones and tablets is increasing to the point where firms must optimize for these touchpoints. Native mobile apps aren't always necessary because organizations can support a...

    • Downloads: 540
  • For Sales Enablement Professionals

    Report:Opportunities In The SMB Cloud Services Market

    SMBs' strong adoption of cloud computing is well known. What is less well understood is how SMBs are adopting cloud for various technology categories relative to one another.

    • Downloads: 276