Ted Schadler

Vice President, Principal Analyst serving Application Development & Delivery PROFESSIONALS

Ted serves Application Development & Delivery Professionals. He has 27 years of experience in the technology industry, focusing on the effects of disruptive technologies on people and on businesses. His current research agenda analyzes the expanding role of content and content delivery in a mobile-first, digital-always world, including the effects on web content management and digital experience delivery platforms.

Ted is the coauthor of The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment (Groundswell Press, June 2014). Your customers now turn to their smartphones for everything. What's tomorrow's weather? Is the flight on time? Where's the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate context. Your new battleground for customers is this mobile moment — the instant in which your customer is seeking an answer. If you're there for them, they'll love you; if you're not, you'll lose their business. Both entrepreneurial companies like Dropbox and huge corporations like Nestlé are winning in that mobile moment. Are you?

Ted is also the coauthor of Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Review Press, September 2010). Social, mobile, video, and cloud Internet services give consumers and business customers more information power than ever before. To win customer trust, companies must empower their employees to directly engage with customers using these same technologies.

Previous Work Experience

Previously, Ted analyzed the consumerization of IT and its impact on a mobile-first workforce, the future of file services in a mobile-first, cloud-enabled world, mobile collaboration tools, workforce technology adoption and use, and the rise of cognitive computing. In 2009, Ted launched Forrester's Workforce Technology Assessment, the industry's first benchmark survey of workforce technology adoption. This quantitative approach helps professionals and the teams they work with have a fact-based conversation about employees' technology adoption.

Prior to joining Forrester in April 1997, Ted was a cofounder of Phios, an MIT spinoff. Before that, Ted worked for eight years as CTO and director of engineering for a software company serving the healthcare industry. Early in his career, Ted was a singer and bass player for Crash Davenport, a successful Maryland-based rock-and-roll band.

Education

Ted has a master's degree in management from the MIT Sloan School of Management. He also holds an M.S. in computer science from the University of Maryland and a B.A. with honors in physics from Swarthmore College.

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301 results in Reports

  • Business Technographics
  • Tech Sector Economics
  • For CIO Professionals

    Report:The Canadian Tech Market 2013 To 2014

    Sluggish Canadian Tech Market Will Accelerate In 2014

    Canada's CIOs and tech buyers continue to be more conservative in their tech buying than those in the US, with business and government purchases of tech goods and services growing by 2.2% in 2013,...

    • Downloads: 325
  • For Application Development & Delivery Professionals

    Report:API Design, Part 1: REST Is The Leading But Not Only Option For Your APIs

    Favor Pragmatic REST Over REST Theory; Use SOAP And MOM Where Appropriate

    To fully exploit the business opportunity available through application programming interfaces (APIs), your designers must consider each API's purpose and audience as they answer a wide range of...

    • Downloads: 625
  • For CIO Professionals

    Report:Enable Workplaces Of The Future, Now!

    Flexible Work And Cowork Redefine Workplace Diversity

    If you haven't heard the latest office gossip, you might want to figure out why. As workers increasingly work from home, a coffee shop, a public library, the train, or one of the new coworking...

    • Downloads: 882
  • For Application Development & Delivery Professionals

    Report:Optimize Your BI Strategy To Generate Maximum Business Value

    Strategic Plan: The Business Intelligence Playbook

    Making the right information available to the right person at the right time is more important than ever in today's fast-changing competitive environment. Business intelligence (BI) is necessary to...

    • Downloads: 668
  • For Infrastructure & Operations Professionals

    Report:Managing Information Security In BYOT Environments In Asia Pacific

    I&O Professionals Need The Right Policies, Technologies, And Skills To Secure Enterprise Data

    Employees are rapidly embracing personal devices, consumer software, and public cloud services for work to increase personal productivity and efficiency, a trend that Forrester refers to as...

    • Downloads: 225
  • For CIO Professionals

    Report:Benchmark Your Enterprise Cloud Adoption

    Benchmarks: The Cloud Computing Playbook

    Most enterprise organizations have adopted cloud computing in some form; the key question is where your organization falls. Are you ahead of your competitors or lagging behind the average enterprise?...

    • Downloads: 435
  • For Sourcing & Vendor Management Professionals

    Report:Increasing The Value Of Contingent Staffing MSPs

    Contingent staffing and managed service providers (MSPs) represent a significant spend for most large firms. One large Midwestern client of Forrester noted recently that it employs two contingent...

    • Downloads: 180
  • For Infrastructure & Operations Professionals

    Report:I&O Leaders: Engage Employees For Successful Tablet And Mobile App Adoption In 2013

    Forrester data continues to show employee demand for business ready smartphones, tablets, and mobile applications. This presentation walks you through our data and provides insight into how your...

    • Downloads: 41
  • For Infrastructure & Operations Professionals

    Report:Key ITSM SaaS Solution Capabilities

    This workbook supports the "Market Overview: IT Service Management SaaS Tools Update 2014" Forrester report and describes each vendor's ITSM SaaS capabilities in detail.

    • Downloads: 36
  • For Security & Risk Professionals

    Report:Five Steps To Build An Effective Threat Intelligence Capability

    Against today's mutating threat landscape and sophisticated cybercriminals, security and risk (S&R) professionals are outgunned and outmatched. The traditional strategy of waiting for an alert and...

    • Downloads: 1051
  • For CIO Professionals

    Report:Continued Gloom For European ICT Markets

    Tech Recession Extends Through 2013, At Least

    Will it ever end? When will the European economic recession end, and when will European tech buying start to pick up? These are questions that CIOs across Europe and tech vendors selling to them into...

    • Downloads: 409
  • For Application Development & Delivery Professionals

    Report:Growth And Insight Drive Application Adoption Trends

    Results from our Forrsights Software Survey, Q4 2013, reveal significant investment activity in packaged applications, both for traditional systems of record applications and systems of engagement....

    • Downloads: 150
  • For CIO Professionals

    Report:Predictions 2015: Telecoms Will Struggle To Align To The CIO's BT Agenda

    2015 Will Be Another Roller-Coaster Ride For Telecoms

    As the CIO's attention shifts from information technology (IT) to business technology (BT), the telecom business model will undergo dramatic transformation. Only a minority of telecoms will manage to...

    • Downloads: 239
  • For Security & Risk Professionals

    Report:Understand The State Of Data Security And Privacy: 2014 To 2015

    Benchmarks: Data Security And Privacy Playbook

    Throughout the year, Forrester analysts engage in hundreds of discussions with vendors and end users about data security and privacy. Analysis of B2B survey data from Forrester's Business...

    • Downloads: 366
  • For CIO Professionals

    Report:CIOs Should Get Real About Real Options Thinking In Their BT Plans And Messages

    Move The Conversation Away From Costs And Toward Business Flexibility And Market Risk Mitigation

    The combination of customer, market, and economic risks forces CIOs to think differently about their investments in business technology (BT). CIOs that focus solely on internal, technology-driven...

    • Downloads: 217
  • For Security & Risk Professionals

    Report:Five Security Priorities That Asia Pacific Firms Must Address In The Age Of The Customer

    Security and risk (S&R) leaders around the world face difficult challenges in 2014, but unique business and technology trends in Asia Pacific (AP) make some of these challenges more pronounced. For...

    • Downloads: 129
  • For Enterprise Architecture Professionals

    Report:PaaS Market Dynamics in China, 2012 To 2017

    Platform-as-a-service (PaaS) is garnering attention and focus from multiple corners of the Chinese market as traditional IT vendors, independent software vendors (ISVs), telcos, and Internet...

    • Downloads: 209
  • For Security & Risk Professionals

    Report:Market Trends: Secure File Sharing And Collaboration In The Enterprise, Q1 2014

    What You Need To Know About Workforce Behavior And Available Data Controls

    Whether the organization's interest in file sharing and collaboration solutions comes from BYOD initiatives, workforce demands, or peer and partner collaboration requirements, security and risk (S&R)...

    • Downloads: 505
  • For Infrastructure & Operations Professionals

    Report:Unified Communications And Collaboration Adoption Is Set To Grow In Asia Pacific

    Unified communications and collaboration (UC&C) solutions have been used in Asia Pacific for years, with isolated deployments in various industries — but few companies in the region have...

    • Downloads: 159
  • For CIO Professionals

    Report:2013 Mobile Workforce Adoption Trends

    More BYOD, More Devices, More Mobility, More Apple

    Have we hit peak bring-your-own-device (BYOD)? Which apps are most important on smartphones? How many employees are interested in Windows tablets? Do employees use mobile devices for work more at...

    • Downloads: 1408
  • For CIO Professionals

    Report:Charting The Rising Tide Of Bring-Your-Own Technology

    Insights From Forrsights Workforce Employee Survey, Q4 2011

    This research, based on a multi-regional survey of almost 10,000 information workers, provides insight into a growing trend that will increasingly affect the policies and budgets of CIOs and their...

    • Downloads: 1001
  • For Application Development & Delivery Professionals

    Report:Forrsights: Winning Software Strategies

    Unveiling The Software Strategies Of Top-Performing Companies

    During November 2011 and December 2011, Forrester surveyed 2,438 software decision-makers across Canada, France, Germany, the UK, and the US to determine their spending priorities around software. To...

    • Downloads: 168
  • For CIO Professionals

    Report:2013 CIO Budget Priorities

    Some Growth, Some Alignment, But More Business Visibility Is Needed

    Budgets represent more than a spending schedule for CIOs. They also are an essential tool for creating collaboration with business leaders regarding tech-related business priorities, as well as a...

    • Downloads: 1652
  • For CIO Professionals

    Report:ASEAN CIOs Will Face Tighter Budgets And Shifted Priorities In 2014

    The growth of the technology industry in ASEAN in 2014 will likely mirror that of the region's GDP — that is, it will lack intensity and vigor as CIOs continue to face pressure to cut...

    • Downloads: 139
  • For CIO Professionals

    Report:2016: Google Apps And Office 365

    Content, Mobile Support, And Ecosystems Will Define Success

    Sixty-five percent of software decision-makers tell us they plan to use or already have begun using collaboration software-as-a-service (SaaS). Fueling a lot of this interest is the availability of...

    • Downloads: 721