TJ Keitt

Senior Analyst serving Customer Experience PROFESSIONALS

TJ serves Customer Experience Professionals. His research focuses on the business of collaboration software, which includes adoption, business models, pricing, and positioning, and how information workers affect the adoption and deployment of collaboration software within their business. His research of the collaboration space also deals with how these technologies are applied to facilitate interactions between companies — vendor to partner, vendor to supplier, vendor to customer — for purposes of marketing, product development, and innovation. In addition, TJ researches serious gaming, which is the use of games and gaming dynamics for business or educational purposes and the use of virtual worlds for collaboration and training. His work helps professionals understand the technology and demographic trends that are affecting the markets they serve and provides guidance on how best to position their products to meet these challenges. TJ has been cited in ComputerWorld and the Financial Times.

Previous Work Experience

Prior to joining Forrester, TJ was an analyst at a new product development firm, conducting voice of the customer and litigation-related market research for technology and other firms.

Education

TJ has a B.S. in public relations and an M.S. in applied communication research from Boston University.

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42 results in Reports

  • John R. Rymer
  • For CIO Professionals

    Report:Quick Take: Apple And IBM Team Up To Create A New Enterprise Mobile Platform

    New Partnership Melds Complementary Strengths In Consumer And Enterprise Markets

    The leading mobile OS devices from Apple and Google have blossomed in enterprise settings because individuals want the same mobile devices and apps at work that they use in their personal lives. But...

    • Downloads: 386
  • For Application Development & Delivery Professionals

    Report:New Development Platforms Emerge For Customer-Facing Applications

    Firms Choose Low-Code Alternatives For Fast, Continuous, And Test-And-Learn Delivery

    Hand-coding is too slow to develop and deliver many of the applications that companies use to win, serve, and retain customers. Some firms are turning to new, "low-code" application platforms that...

    • Downloads: 496
  • For CIO Professionals

    Report:Q3 2012 Global Cloud Developer Online Survey Results

    This PowerPoint deck presents the data gathered from Forrester’s Q3 2012 Global Cloud Developer Online Survey.  The survey fielded 106 responses; 56% from North America; 25% from Western...

    • Downloads: 65
  • For CIO Professionals

    Report:Microsoft Aims SharePoint To The Cloud

    What CIOs Need To Know About The Big Shift

    With the latest release of SharePoint in early 2013, Microsoft pivots in earnest from conventional software to subscription cloud services. In SharePoint 2013, clients will find a new architecture...

    • Downloads: 450
  • For Application Development & Delivery Professionals

    Report:Customer Obsession Will Remake AD&D Tools And Supporting Technologies

    Tools & Technology: The Application Development Strategy, Structure, And Sourcing Playbook

    Application development and delivery (AD&D) leaders shifting their strategies, structures, and sourcing to customer-focused software are like acrobats performing above a flimsy net. The tools and...

    • Downloads: 106
  • For Application Development & Delivery Professionals

    Report:Unify The Digital Experience Across Touchpoints

    Create A Consistent Experience To Engage Customers

    Today's rush to reach customers on their smartphones and tablets is just the beginning of an explosion of software-fueled digital touchpoints. Smartphones, tablets, eReaders, games, smart TV, goggles...

    • Downloads: 1550
  • For CIO Professionals

    Report:The Public Cloud Market Is Now In Hypergrowth

    Sizing The Public Cloud Market, 2014 To 2020

    Public cloud services continue to drive big changes in the markets for software, hardware, and IT outsourcing, while providing a foundation for age of the customer innovations. How much and when will...

    • Downloads: 1040
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Enterprise Public Cloud Platforms, Q2 2013

    One Size Does Not Fit All Developer Needs

    Public cloud platforms are the keys that unlock the flexibility, productivity, and economic advantages of cloud computing. Application development and delivery (AD&D) pros use a wide variety of...

    • Downloads: 2153
  • For CIO Professionals

    Report:Office 2013: A Breakthrough In Productivity

    Highly Integrated With A Risk Of Lock-In

    Microsoft looks to strike three very familiar chords with the release of Office 2013: mobile, social, and cloud. Each has become table stakes for enterprise software, and in order for Microsoft to...

    • Downloads: 605
  • For CIO Professionals

    Report:Case Study: How Pioneer Is Transforming Its Portal Into An Engagement Workplace

    Support Your Users With An Interactive, Integrated, And Intuitive Portal

    Over the past several years, forward-thinking organizations have begun to move from intranets, which they primarily used for publishing static content, to "engagement workplaces," which add...

    • Downloads: 248
  • For Enterprise Architecture Professionals

    Report:Five Customer-Facing Scenarios Shape "Low-Code" Platform Choices

    Enterprise Architects Should Add A New Platform To Their Architecture Blueprints

    Confronting demands to deliver customer-facing applications quickly and efficiently, some firms are seeking alternatives to custom coding on application platforms that rely heavily on Java and .NET...

    • Downloads: 231
  • For CIO Professionals

    Report:SharePoint: Solid In The Enterprise, But Missing The Mobile Shift

    This data chart details the full results of Forrester's August 2013 Global SharePoint Usage Online Survey. The results show that SharePoint continues to make slow progress on the transition to cloud...

    • Downloads: 61
  • For Application Development & Delivery Professionals

    Report:The Future Of Microsoft .NET: New Options, New Choices, New Risks

    The Emerging Windows Platform Expands On The .NET Framework

    One Microsoft platform era is ending and another is beginning. The .NET era as we've known it is winding down. .NET doesn't go away — it becomes Microsoft's preferred server environment for a...

    • Downloads: 867
  • For Application Development & Delivery Professionals

    Report:How And Why Customers Choose Public Cloud Platforms

    Fast Delivery Is Just The Beginning

    All of the application development and delivery (AD&D) leaders that we interviewed for "The Forrester WaveTM: Enterprise Public Cloud Platforms, Q2 2013" told us that they made the move to public...

    • Downloads: 468
  • For Application Development & Delivery Professionals

    Report:Which Public Cloud Platforms Have The Right Developer Tools And Services?

    Our Guide To The Tools And Services Of 22 Platforms

    There are many mobile and customer-facing apps and built-on public cloud platforms — and more will come as the age of the customer progresses. Customer-facing apps are different: They...

    • Downloads: 436
  • For CIO Professionals

    Report:The Forrester Wave™: Enterprise Public Cloud Platforms, Q4 2014

    How The 16 Providers That Matter Most Stack Up

    Public cloud application platforms unlock the flexibility, developer-productivity, and economic advantages of cloud computing. Business technology and technology management professionals use a wide...

    • Downloads: 632
  • For Application Development & Delivery Professionals

    Report:Quick Take: The Salesforce-HP Superpod Experiment

    Salesforce Gives HP Gear And Dedicated Instances A Test Drive

    Salesforce.com's most puzzling announcement at its Dreamforce 2013 conference was the Superpod it will develop with HP. Superpod will be an instance of the Force.com platform and sales and service...

    • Downloads: 108
  • For Application Development & Delivery Professionals

    Report:How Customer Obsession Is Remaking The AD&D Landscape

    Landscape: The Application Development Strategy, Structure, And Sourcing Playbook

    The central role of software in customer-facing business activities has begun to redraw the map of application development and delivery (AD&D) teams and processes. Why? Customer engagement software...

    • Downloads: 174
  • For Application Development & Delivery Professionals

    Report:Brief: SharePoint Innovations Aimed At Employees, Not Customers

    Intranets Get Easier, External Uses Stay Hard

    In March 2014, Microsoft announced new innovations for SharePoint 2013; this brief analyzes the good and bad news. The many customers who use SharePoint for employee collaboration will find much to...

    • Downloads: 294
  • For Application Development & Delivery Professionals

    Report:Don't Just Maintain Business Applications, Raise Business Responsiveness

    Continuous Improvement: The Business Applications Playbook

    While big projects such as delivering new off-the-shelf or custom-built applications help your organization achieve excellent business outcomes, sustaining these outcomes requires that your...

    • Downloads: 604
  • For Enterprise Architecture Professionals

    Report:Brief: Tibco's BT Moment Of Truth

    Vista Deal Signals Enterprise Software Firms Must Urgently Shift To Business Technology Agenda

    After an impressive growth spurt during 2010 and 2011, Tibco Software hit a wall. It grew past $1 billion in sales, but growth has slowed and stockholders are getting impatient. The solution? Get rid...

    • Downloads: 65
  • For Application Development & Delivery Professionals

    Report:SharePoint Adoption Faces Three Barriers: Mobile, Social, And Cloud

    These data charts contain the full results of Forrester's August 2012 Global SharePoint Usage Online Survey. The results indicate that weak mobile access and social computing features combined with...

    • Downloads: 328
  • For Application Development & Delivery Professionals

    Report:Create Your Digital Experience Delivery Strategy

    Strategic Plan: The Digital Experience Delivery Playbook

    Digital customer experience isn't the next big opportunity for application development and delivery (AD&D) professionals; it's here now. Business leaders responsible for marketing, sales, and support...

    • Downloads: 1062
  • For Application Development & Delivery Professionals

    Report:Facebook's Place In A BT Application Development Strategy

    Access To Its Customer Community Is Facebook's Biggest Asset, But Login And Mobile Services Have Broader Potential

    Facebook is the best-known social network in the world, but for developers it's becoming much more. Facebook's APIs and recent acquisitions position it for developing customer-facing systems of...

    • Downloads: 91
  • For Infrastructure & Operations Professionals

    Report:How Will Your Private Cloud Pass The Developer Self-Service Litmus Test?

    Developer Self-Service Access Enables Rapid App Delivery

    Developers judge private cloud initiatives by the degree of autonomous access they get to environments and resources that tech management provides. Few enterprises offer developer self-service to...

    • Downloads: 73