Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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122 results in Everything

  • Jeffrey S. Hammond
  • For Application Development & Delivery Professionals

    Report:Development Landscape: 2013

    Developer Forrsights North America And Europe

    Software development is changing rapidly; firms must use this to their advantage to avoid falling behind. The Forrsights Developer Survey, Q1 2013 shows that mobile development is among the hottest...

    • Downloads: 909
  • For Application Development & Delivery Professionals

    Report:Predictions 2016: Modern Development Goes Mainstream

    Leading-Edge Practices Spread From The Best To The Rest Of Application Development And Delivery Shops

    The world of software development and delivery is changing fast, but the most significant changes — like continuous delivery, DevOps, composable apps, microservices, and API management —...

    • Downloads: 403
  • For Application Development & Delivery Professionals

    Charts & Figures:The Architectural Relationship Of Systems Of Engagement, Record, And Automation

  • For Application Development & Delivery Professionals

    Report:Brief: How TripIt Masters Mobile Moments For Frequent Fliers

    Concur's Travel Organizing App Powerfully Combines Operational Awareness With Mobile Engagement

    Customers' mobile mind shift means they expect service in their immediate context and moment of need. The battle for customers' attention and loyalty will be waged in mobile moments — any time...

    • Downloads: 220
  • For Application Development & Delivery Professionals

    Charts & Figures:Developers Use Many Sources To Learn About New Development Technologies

    Make Developers Feel Welcome By Following This 10-Step Checklist

  • For Application Development & Delivery Professionals

    Report:The New Mantra For Software Leaders: Deliver More, Develop Less

    Vision: Application Development Strategy, Structure, And Sourcing Playbook

    Now that you've started to quickly produce apps to win, serve, and retain customers, it's time to take the next step. Nimble customer engagement apps and analytics must activate customer experience...

    • Downloads: 165
  • For Application Development & Delivery Professionals

    Charts & Figures:Connected World Network Topologies

  • For CIO Professionals

    Report:Quick Take: Apple And IBM Team Up To Create A New Enterprise Mobile Platform

    New Partnership Melds Complementary Strengths In Consumer And Enterprise Markets

    The leading mobile OS devices from Apple and Google have blossomed in enterprise settings because individuals want the same mobile devices and apps at work that they use in their personal lives. But...

    • Downloads: 439
  • For eBusiness & Channel Strategy Professionals

    Report:Organize For Mobile Success

    Organization: The Mobile eBusiness Playbook

    As firms mature their mobile strategies in 2016 and beyond, the C-suite must take ownership of mobile initiatives to ensure the dedication, processes, and resources they require. This report helps...

    • Downloads: 111
  • For Application Development & Delivery Professionals

    Charts & Figures:Urban Airship Provides A Clear Call To Action For Developers

  • For Application Development & Delivery Professionals

    Report:Mobile Feast Or Beggar's Banquet?

    Landscape: The Mobile App Development Playbook

    The variety of mobile operating systems, devices, form factors, and middleware technologies make an implementation that simply extends existing websites impossible, as do the time-to-market and user...

    • Downloads: 1119
  • For Application Development & Delivery Professionals

    Report:The Future Of Mobile Application Development

    Vision: The Mobile App Development Playbook

    With the worldwide population of smartphone users approaching 2 billion, and tablets numbering in the hundreds of millions, the scope of the mobile computing revolution rivals that of the move from...

    • Downloads: 3108
  • For Application Development & Delivery Professionals

    Report:Modern Financial Governance For Modern Application Delivery

    Processes: The Application Development Strategy, Structure, And Sourcing Playbook

    Traditional, centralized financial governance for application development and delivery (AD&D) focuses on managing assets, not outcomes — and it's straining to keep up with the Agile practices,...

    • Downloads: 89
  • For Application Development & Delivery Professionals

    Charts & Figures:Twitter Includes "Try It Now" Links In Its API Documentation

  • For Application Development & Delivery Professionals

    Report:Brief: AWS Goes All-In On Public-Cloud Enterprise Apps — Should You?

    New Services Extend AWS's Strong Position In Customer Apps Into The Back Office

    Amazon Web Services (AWS) isn't just for web applications and Internet giants any more. Read this brief to learn about new services and application-migration tools that will help application...

    • Downloads: 252
  • For CIO Professionals

    Report:CIOs: Organize For Mobile Success

    Build And Support IDEA Teams To Drive Mobile Moments

    Customer expectations are soaring as the mobile mind shift accelerates. In order to meet those expectations, CIOs must work closely with their business peers. Where to start? We suggest a four-part...

    • Downloads: 313
  • For Application Development & Delivery Professionals

    Charts & Figures:Most Connected Systems Will Use Web-Compatible Protocols

  • For eBusiness & Channel Strategy Professionals

    Report:Use Analytics To Create Mobile Best Practices

    Continuous Improvement: The Mobile eBusiness Playbook

    Few digital business professionals use mobile to transform customer experiences. They too often approach the use of mobile with the question, "What should I do?" rather than, "How should I do it?"...

    • Downloads: 375
  • For Application Development & Delivery Professionals

    Charts & Figures:Use Estimation Variance To Chart The Health And Maturity Of Software Projects

  • For Application Development & Delivery Professionals

    Charts & Figures:Twilio's Main Site Defaults To A Developer Perspective

  • For Application Development & Delivery Professionals

    Charts & Figures:Regional Mobile Developer Platform Preferences

    Android Extends Its Global Lead, iOS Shines In North America, And Windows Gains Ground As A Third Player

  • For Application Development & Delivery Professionals

    Report:Microsoft Ascending

    In First 100 Days, Nadella's Team Shifts To A More Open And Aggressive Posture

    When Microsoft named Satya Nadella the third CEO in its history this past February, we posited 10 questions he needed to answer to ensure Microsoft's future relevance to enterprises. As Nadella's...

    • Downloads: 323
  • For Application Development & Delivery Professionals

    Blog:Forget IaaS vs. PaaS: Devs Adopting Cloud Services Now

    I get a lot of questions about the best way for developers to move to the cloud. That’s a good thing, because trying to forklift your existing applications as is isn’t a recipe for...

    • For Application Development & Delivery Professionals

      Report:Organize For Mobile Development Success

      Organization: The Mobile App Development Playbook

      Customer expectations are soaring as the mobile mind shift accelerates. To meet them, mobile development teams must release high-quality apps multiple times per year. It's important to focus on three...

      • Downloads: 681
    • For Application Development & Delivery Professionals

      Report:Case Study: Reliant Innovates With Open Source Software

      Retailers that want to accept credit cards need to demonstrate that their systems comply with the payment card industry (PCI) data security standard. But implementing PCI compliance can be expensive,...

      • Downloads: 72