Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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199 results in Reports

  • Tech Sector Economics
  • Past 12 months
  • For Enterprise Architecture Professionals

    Report:Manage Your Customer Content In The Salesforce Context

    Enterprise Content Management Adds Value When Documents Drive Deals

    Salesforce has become a dominant platform for customer-facing sales and service professionals, as well as the marketing, operations, and technical teams that support them. Active users spend much of...

    • Downloads: 205
  • For Infrastructure & Operations Professionals

    Report:Brief: New Memory Innovations Will Power Extreme Service Performance

    Flash Is Already Being Usurped In The Insatiable Quest For Speed

    Customer expectations for performance have skyrocketed, placing new demands on your infrastructure. Memory and storage bottlenecks have been critical limitations, but that is about to change. Recent...

    • Downloads: 66
  • For CIO Professionals

    Report:Sizing The Public Cloud Services Market In Asia Pacific

    CIOs Are Increasingly Leveraging Public Cloud Services To Drive Their BT Agenda

    Public cloud services continue to gain traction in Asia Pacific (AP) markets as organizations seek to execute their business technology agenda. While business teams initially drove the adoption of...

    • Downloads: 52
  • For Application Development & Delivery Professionals

    Report:Should There Be A Cloud Foundry In Your Future?

    Awareness Runs High, But Few Understand The Rewards And Risks Of This Cloud Platform Choice

    The Cloud Foundry platform has all of the hallmarks of success: It has proven effective in speeding application delivery, is available as open source, is backed by HP, IBM, Intel, SAP, and VMware, is...

    • Downloads: 273
  • For CIO Professionals

    Report:The State Of Digital Business, 2015 To 2020

    By 2020, Execs Expect To See The Majority Of Their Revenues Driven By Digital — Are You Ready?

    This is the first of three reports that analyze the results of our latest executive research on digital business. This report examines the readiness of companies to succeed in the age of the...

    • Downloads: 446
  • For Enterprise Architecture Professionals

    Report:ECM Requires Investment: The Five Key Elements To Include In Your Business Case

    Business Case: The Content Management Playbook

    A solid enterprise content management (ECM) business case articulates the current state, the viable options, and the investments that enterprises must make to proceed. Enterprise architects can play...

    • Downloads: 574
  • For CIO Professionals

    Report:2016 US Tech Budgets: The Outlook For Tech Spending Overall And By Industry

    Where The BT Agenda Is Driving The Most Change

    This is the time of year when CIOs and their business partners are preparing their 2016 tech budget plans. To help, this report provides our current forecast for the US tech market in aggregate, by...

    • Downloads: 397
  • For Security & Risk Professionals

    Report:The State Of Enterprise Mobile Security, Q2 2015: Strategies Continue To Focus On Mobile Apps

    Benchmark: The Mobile Security Playbook

    Even as more firms adopt and grow comfortable with bring-your-own-device (BYOD) strategies, security and risk (S&R) pros need to remain vigilant, particularly as firms seek to empower employees with...

    • Downloads: 299
  • For Enterprise Architecture Professionals

    Report:Brief: Five Reasons The Dell Acquisition Will End Up As A Positive For Documentum Customers

    A Spinoff May Be Just What The Doctor Ordered

    Investors and analysts are divided on the future of EMC's Documentum in the wake of the Dell acquisition, as competition from heavy architecture and lightweight cloud-based alternatives has...

    • Downloads: 60
  • For Application Development & Delivery Professionals

    Report:Agile Experts Focus On Downstream Delivery

    The 2015 State Of Agile Development: Agile Experts Have Valuable Lessons To Share In How They Apply DevOps

    There is no doubt that Agile is fueling all major software innovations in all global markets. Agile techniques create more value for the business, and faster, than traditional methods. But you won't...

    • Downloads: 222
  • For Application Development & Delivery Professionals

    Report:Market Overview: Mobile Banking Solutions

    Mobile Banking Is More Than Mere Support Of The Mobile Channel

    For financial services (FS) firms in many countries, mobile is one of the key touchpoints with customers, if not the major touchpoint. There's no reason to believe this will change any time soon:...

    • Downloads: 261
  • For Infrastructure & Operations Professionals

    Report:The Mobile App-ocalypse Is Coming: Are You Ready?

    Make Smarter Mobile Bets For Your Workforce To Avoid App Overload

    Employees want their mobile devices to be just as capable of completing work tasks as their PCs. This means enabling them with an ever-expanding set of mobile apps. Fall short, and you risk facing...

    • Downloads: 146
  • For Security & Risk Professionals

    Report:Welcome To The New Era Of Encryption

    S&R Pros Must Use Encryption As The Technological Keystone Of Privacy

    Talking about encryption is all the rage these days — from revelations about the National Security Agency's (NSA's) surveillance program to a new wave of movies and TV shows featuring hackers...

    • Downloads: 255
  • For CIO Professionals

    Report:US Government Spending And The BT Agenda

    Federal BT Spending Slightly Lags Private Sector BT Spending

    Government agencies at federal, state, and local levels are expanding their technology management agendas beyond infrastructure management and internal operations (i.e., IT) to include greater...

    • Downloads: 146
  • For Infrastructure & Operations Professionals

    Report:Global Tablet Forecast 2015 To 2018: Despite Market Volatility, Tablets Are Big In Business

    Company-Owned Tablets Co-Opt The Energy Of Consumerization

    In 2013, it seemed like tablets were taking over the world, threatening the PC's position with the workforce. But the overall tablet market plateaued in 2014 and remains slow-growing and tepid in...

    • Downloads: 194
  • For Application Development & Delivery Professionals

    Report:Forget Two-Speed IT; DevOps Enables Faster Delivery Across The Board

    Vision: The Modern Application Delivery Playbook

    Organizations of all sizes and in every industry face both tremendous opportunities and existential threats caused by digitally empowered customers. Acquiring new customers, or losing existing ones,...

    • Downloads: 258
  • For Infrastructure & Operations Professionals

    Report:The All-Digital Era Requires An Application Ecosystem

    Part 1 Of The New Service Management Taxonomy Series

    For the past 10 years, infrastructure and operations (I&O) pros have considered the configuration management database (CMDB) and configuration management system (CMS) to be the linchpins of service...

    • Downloads: 183
  • For B2C Marketing Professionals

    Report:Make The Business Case For Programmatic Digital Media Buying

    Business Case: The Digital Media Buying Playbook

    B2C marketers are embracing data management platforms (DMPs) and demand-side platforms (DSPs) to mine previously untapped sets of data and to inform their digital media buying practices. Marketers...

    • Downloads: 156
  • For CIO Professionals

    Report:2016 Tech Budget Benchmarks

    What You Need To Know About What Your Industry Peers Are Spending On Business And Information Technologies

    Every year, CIOs look for tech budget benchmarks to defend tech spending levels to business partners and to help determine where their firm may be overspending or underspending on technology. In this...

    • Downloads: 273
  • For Application Development & Delivery Professionals

    Report:Best Practices: Adopt Open Source Software To Improve Development Effectiveness

    Open source software (OSS) is increasingly ubiquitous as application development professionals look to trim enterprise software costs while simultaneously creating new, modern applications. OSS seeps...

    • Downloads: 1722
  • For CIO Professionals

    Report:Recalibrate SAP's Role In Advancing Your BT Strategy

    BT Vendor Profile: SAP

    As momentum grows behind the business technology (BT) agenda, CIOs will have to reassess and evolve their technology vendor relationships to align future technology investments with their ability to...

    • Downloads: 161
  • For Enterprise Architecture Professionals

    Report:The Gulf Cooperative Council's Big Data Opportunity

    How The GCC Can Use Big Data To Be More Competitive

    The Middle East is a new frontier for business innovation. In particular, the possibilities for using big data and advanced analytics to improve regional outcomes are enormous — and the region...

    • Downloads: 63
  • For CIO Professionals

    Report:China Tech Market Outlook: 2015

    Growth Still Tops Other Asian Countries Despite Economic Slowdown

    Technology purchases in China will reach $136 billion in 2015, making China the second-largest tech market in Asia Pacific after Japan. Demand will still be strongest for hardware and communications...

    • Downloads: 176
  • For Application Development & Delivery Professionals

    Report:The 2015 State Of Agile Development

    Forrester's Q2 2015 Global Agile Software Application Development Online Survey provides application development and delivery (AD&D) leaders with an understanding of how the market is applying...

    • Downloads: 114
  • For CIO Professionals

    Report:PRISM's Impact On The US Cloud Industry

    A Business Technographics Document: Forrester Survey Suggests NSA Spying Has Driven More Use Of Encryption Than Migration

    Since Edward Snowden revealed the US National Security Agency's PRISM spying program, there has been widespread speculation that the announcement would ruin the fates of US cloud, hosting, and...

    • Downloads: 70