Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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185 results in Reports

  • Tech Sector Economics
  • Past 12 months
  • For CIO Professionals

    Report:Understanding Mobile Information Workers In Australia And New Zealand, Part 2

    Tablet Penetration Is Growing, But Business Use Is Low

    Bring-your-own-device (BYOD) is no longer the hot topic it once was — and that's because it has already happened. Even at businesses that resisted change or took no action, smartphones,...

    • Downloads: 89
  • For CIO Professionals

    Report:Capitalize On Rising CMO Tech Spending In India's Banking Sector

    CMOs Need BT Leadership From Their CIOs Like Never Before

    Forrester, in conjunction with MindForce Research, recently surveyed 101 CMOs in India and discovered that the increasing demands and expectations of digitally empowered customers are redefining the...

    • Downloads: 78
  • For Enterprise Architecture Professionals

    Report:Predictions 2015: The Data Economy Goes Mainstream

    CIOs Will Race To Unlock Marketable Data Insights

    The data economy — the market system of buyers and sellers exchanging data to create insights and value — will dramatically expand in 2015. New data sources and new data analytics tools...

    • Downloads: 263
  • For Enterprise Architecture Professionals

    Report:Information Strategies Move Center Stage

    Vision: The Information Strategy And Architecture Playbook

    The flood of information coming from widespread digitization has created new opportunities and risks that business executives can't ignore. Forrester is seeing a dramatic uptick in the importance of...

    • Downloads: 694
  • For CIO Professionals

    Report:Understanding Mobile Information Workers In Australia And New Zealand, Part 1

    Smartphones Are Emerging As An Important Productivity Tool

    Bring-your-own-device (BYOD) is no longer the hot topic it once was — and that's because it has already happened. Even at businesses that resisted change or took no action, smartphones,...

    • Downloads: 110
  • For Application Development & Delivery Professionals

    Report:Best Practices: Adopt Open Source Software To Improve Development Effectiveness

    Open source software (OSS) is increasingly ubiquitous as application development professionals look to trim enterprise software costs while simultaneously creating new, modern applications. OSS seeps...

    • Downloads: 1471
  • For Enterprise Architecture Professionals

    Report:Drive Coherence Across Your Diverse Information Architecture Landscape

    Landscape: The Information Strategy And Architecture Playbook

    The ability of enterprise and information architects to manage information strategically is becoming a high priority, but a coherent and comprehensive approach to information in the enterprise is a...

    • Downloads: 599
  • For Enterprise Architecture Professionals

    Report:Brief: Planview Acquires Projectplace To Connect Strategy With Work Execution

    Adding Work Management Is A Big Step In Connecting The Dots

    Planview took a big step toward in connecting the dots between strategic planning and execution when it announced its plan to acquire Projectplace on August 13, 2014. Planview's project portfolio...

    • Downloads: 57
  • For CIO Professionals

    Report:A Weak Start To 2014 Economic Growth Leads To Slower Global Tech Market Growth

    Software Buying In The US And Other Tech Twelve Countries Will Drive 3.9% Local Currency Tech Growth In 2014

    Halfway through 2014, the global tech market is still trying to get out of second gear, with projected local currency growth of 3.9% (3.3% in US dollars), not the third-gear growth of 5.5% we...

    • Downloads: 349
  • For CIO Professionals

    Report:Understanding The Australian And New Zealand Mobile Information Worker, Part 3

    ANZ Businesses Take A Conservative Approach To BYOD

    Bring-your-own-device (BYOD) is no longer the hot topic it once was — and that's because it has already happened. Even at businesses that resisted the change or took no action, smartphones,...

    • Downloads: 67
  • For Enterprise Architecture Professionals

    Report:The State Of EA 2015: Some Transformation, But Too Much Business-As-Usual

    Landscape: The EA Practice Playbook

    The history of enterprise architecture (EA) is of a discipline gradually evolving through better defined methodologies, clarified roles, and increasing scope. We see this gradual evolution, with real...

    • Downloads: 119
  • For CIO Professionals

    Report:Onboard The Business To Your Cloud Strategy

    Strategic Plan: The Cloud Computing Playbook

    It's all too easy for CIOs and technology management to build a strategy around any new technology area that is focused on delivering lower technology costs and greater operational efficiency....

    • Downloads: 1171
  • For Security & Risk Professionals

    Report:Rethinking DLP: Introducing The Forrester DLP Maturity Grid

    Assessment Framework: The Data Security And Privacy Playbook

    Data loss prevention or protection (DLP) remains one of the hottest topics and most difficult challenges among S&R executives today. It's a key technology to help prevent the leakage and exfiltration...

    • Downloads: 1656
  • For Infrastructure & Operations Professionals

    Report:The Seven Habits Of Highly Effective DevOps

    Organizations have for years sought a means of more quickly delivering business value in the form of working software. Inspired by innovations in Agile software development and the application of the...

    • Downloads: 1283
  • For Application Development & Delivery Professionals

    Report:Customer Engagement Needs APIs, But REST Is Far From A Complete Integration Strategy

    Forrester's Data Shows Strong Investment In REST, SOAP, And More

    A cornerstone of any firm's BT agenda is flexible application integration. Application programming interfaces (APIs) — and specifically representational state transfer (REST) APIs —...

    • Downloads: 192
  • For Infrastructure & Operations Professionals

    Report:Market Overview: Midrange Storage

    Decoding The Midrange Storage Market

    Business growth is the main factor driving data growth, and organizations must assess their current storage infrastructure to create a sustainable environment. The midrange storage space is a buyer's...

    • Downloads: 263
  • For Application Development & Delivery Professionals

    Report:Brief: Investment Strategies In Financial Services Prioritize Five Major Areas

    Results From Forrester's Q3 2014 Financial Services Architecture Global Online Survey

    Forrester's Q3 2014 Global Financial Services Architecture Online Survey, which includes respondents from 116 firms in 36 countries spanning multiple segments of the financial services industry,...

    • Downloads: 126
  • For Application Development & Delivery Professionals

    Report:Enable A Customer-Centric BT Agenda With These Four Application Strategies

    Strategic Plan: The Application Development Strategy, Structure, And Sourcing Playbook

    Application development and delivery (AD&D) professionals are under mounting pressure to balance two competing agendas. The IT agenda focuses on secure, stable, slow-to-change systems of record. It...

    • Downloads: 135
  • For CIO Professionals

    Report:Forrester's Data Can Help CIOs Defend And Improve Tech Budgets

    2014 To 2015 Tech Budget Benchmarks

    CIOs often request tech budget benchmarks, and Forrester is once again providing these benchmarks using data from our Business Technographics® Global Budgets Survey. This report provides 2015...

    • Downloads: 141
  • For CIO Professionals

    Report:The CIO Mandate: Engaging Customers With Business Technology

    Vision: The Business Technology Agenda Playbook

    Read this report to understand how the age of the customer requires tech management to transform into a customer-facing function in specific ways. Business technology (BT) brings together technology...

    • Downloads: 716
  • For CIO Professionals

    Report:Social Business And Collaboration Success Hinges On Effective Change Management

    Change Management: The Social Business And Collaboration Playbook

    It's often said, "You can lead a horse to water, but you can't make him drink." Nowhere in the world of enterprise technology management is this adage more fitting than in social business and...

    • Downloads: 770
  • For Enterprise Architecture Professionals

    Report:Reboot Your Information Governance Program With An Outside-In Perspective

    Processes: The Information And Strategy Architecture Playbook

    New actors — partners, clients, and citizens — become stakeholders in an information governance strategy that is designed for the age of the customer. Information governance (IG) has...

    • Downloads: 169
  • For CIO Professionals

    Report:Serving Your Customer-Obsessed Employees

    Analyze And Close Your Customer Engagement Technology Gap

    In the age of the customer, every employee has a responsibility to win, serve, and retain customers, directly, indirectly, or, in the case of customer-obsessed employees, both. As the head of the...

    • Downloads: 169
  • For Infrastructure & Operations Professionals

    Report:Six Trends That Will Shape DevOps Adoption In 2015 And Beyond

    Benchmarks: The Modern Service Delivery Playbook For 2015

    Infrastructure and operations (I&O) organizations are in various stages of adopting the DevOps methodology. Where does your organization fall in comparison with other organizations? This report...

    • Downloads: 58
  • For Infrastructure & Operations Professionals

    Report:How To Budget For Workforce And Customer-Facing Technologies In 2015 And Beyond

    Benchmarks: The Workforce Enablement Playbook

    Infrastructure and operations (I&O) leaders planning their budgets for 2015 and beyond face a daunting challenge: within their constrained I&O budget, they must find ways to divert investments from...

    • Downloads: 703