Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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192 results in Reports

  • Tech Sector Economics
  • Past 12 months
  • For CIO Professionals

    Report:Onboard The Business To Your Cloud Strategy

    Strategic Plan: The Cloud Computing Playbook

    It's all too easy for CIOs and technology management to build a strategy around any new technology area that is focused on delivering lower technology costs and greater operational efficiency....

    • Downloads: 1204
  • For CIO Professionals

    Report:Why Australia Is A Key Cloud Market

    Fast Adoption And Openness Drive Hunger For Innovation

    In our December 4, 2013, "Predictions For 2014: Cloud Computing" report, we stated that Australia would rise to the No. 2 market for cloud services consumption globally. In this report, we explain...

    • Downloads: 244
  • For Application Development & Delivery Professionals

    Report:How To Create A Knockout Social Business And Collaboration Strategic Plan

    Strategic Plan: The Social Business And Collaboration Playbook

    Social business and collaboration programs can redefine work by changing the way employees connect with each other and the information they need to do their jobs. However, programs fall flat when...

    • Downloads: 963
  • For Infrastructure & Operations Professionals

    Report:Key ITSM SaaS Solution Capabilities

    This workbook supports the "Market Overview: IT Service Management SaaS Tools Update 2014" Forrester report and describes each vendor's ITSM SaaS capabilities in detail.

    • Downloads: 36
  • For Application Development & Delivery Professionals

    Report:Behavioral Analytics Can Optimize Matching Contact Center Agents With Consumers

    Predictive Analytics Can Help Enterprises Better Match Customers To Agents To Grow Revenue, Reduce Costs, And Improve Satisfaction

    Part of the promise of online dating services like eHarmony and Match.com is their ability to use software analytics of personality profiles to increase the successful outcome of connecting two...

    • Downloads: 144
  • For Sourcing & Vendor Management Professionals

    Report:Good Software Deals Improve BT Project ROI, Not Merely Reduce Cost

    This report describes the metrics that form part of Forrester's solution for sourcing and vendor management executives who are moving to strategic software sourcing. Too many sourcing executives lead...

    • Downloads: 366
  • For Infrastructure & Operations Professionals

    Report:Brief: Leverage Best Practices For Your Private Cloud Implementation

    Lesson Learned From Early Adopters In China

    Many Chinese organizations have launched private cloud projects but lack specific implementation guidance on how to ensure that these initiatives will deliver the right outcomes. They are also...

    • Downloads: 56
  • For CIO Professionals

    Report:BYOD In Government: There Is A Time And Place

    CIOs Must Guide BYOD Policies For Selected Use Cases

    During the past few years, many government agencies have been challenged with balancing the hype surrounding bring-your-own-device (BYOD) programs with legitimate opportunities to use BYOD to empower...

    • Downloads: 93
  • For Application Development & Delivery Professionals

    Report:Optimize Your BI Strategy To Generate Maximum Business Value

    Strategic Plan: The Business Intelligence Playbook

    Making the right information available to the right person at the right time is more important than ever in today's fast-changing competitive environment. Business intelligence (BI) is necessary to...

    • Downloads: 696
  • For CIO Professionals

    Report:Government Spying Will Cost US Vendors Fewer Billions Than Initial Estimates

    Forrester Survey Suggests NSA Spying Could Take $47 Billion Over Three Years From US-Based Cloud Providers And Outsourcers

    Is Edward Snowden's unveiling of the US National Security Agency's PRISM spying program ruining the fates of US cloud, hosting, and outsourcing businesses as international customers walk away from...

    • Downloads: 40
  • For Infrastructure & Operations Professionals

    Report:Infrastructure Services Evolve Into Digital Shared Service Delivery Models

    How Clients Can Participate In The Infrastructure Services Evolution

    Business requirements for more flexibility, higher efficiency, and shorter time-to-market are leading to a stronger willingness from clients to explore infrastructure services in more flexible and...

    • Downloads: 176
  • For CIO Professionals

    Report:Setting The Technology Foundation For Your Social Business And Collaboration Strategy

    Build/Buy Capabilities: The Social Business And Collaboration Playbook

    Many organizations are making a fundamental bet on social business and collaboration to drive knowledge worker effectiveness as a competitive differentiator. The goal of providing an integrated...

    • Downloads: 716
  • For CIO Professionals

    Report:China Tech Market Outlook: 2015

    Growth Still Tops Other Asian Countries Despite Economic Slowdown

    Technology purchases in China will reach $136 billion in 2015, making China the second-largest tech market in Asia Pacific after Japan. Demand will still be strongest for hardware and communications...

    • Downloads: 63
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Enterprise Business Intelligence Platforms, Q1 2015

    The Top BI Vendors That Matter Most And How They Stack Up

    In Forrester's 60-criteria evaluation of enterprise business intelligence (BI) platform vendors, we identified the 11 most significant software providers — IBM, Information Builders, Microsoft,...

    • Downloads: 390
  • For Enterprise Architecture Professionals

    Report:Reboot Your Information Governance Program With An Outside-In Perspective

    Processes: The Information And Strategy Architecture Playbook

    New actors — partners, clients, and citizens — become stakeholders in an information governance strategy that is designed for the age of the customer. Information governance (IG) has...

    • Downloads: 193
  • For Enterprise Architecture Professionals

    Report:Data Quality Market Overview: Trust Your Data To Succeed With Customers

    Getting Personal, Going Big, And Moving To Cloud With Data Quality

    Today's ecosystem is radically different than just three years ago, as big data, mobile, and cloud have changed the landscape for systems and data. Executives and marketing, sales, finance, and...

    • Downloads: 77
  • For Enterprise Architecture Professionals

    Report:Market Overview: Information Archiving, Q2 2015

    Innovative Vendors Move Beyond Just Compliance To Become Sources Of Insights And Corporate Memory

    Enterprise architects, in many regulated industries, are refreshing their approach to information archiving. As newer, innovative vendors are assessed, enterprise architecture (EA) professionals must...

    • Downloads: 103
  • For Infrastructure & Operations Professionals

    Report:Simplify And Accelerate Your Infrastructure With Hyperconvergence

    Hyperconverged Systems Will Become The New Standard For Infrastructure-As-A-Service Deployments

    The core infrastructure of enterprises and service providers has become successively more virtualized. However, supporting technologies have failed to keep pace in key places, particularly in the...

    • Downloads: 163
  • For Application Development & Delivery Professionals

    Report:It's Time For A User-Driven Enterprise BI Strategy

    John Wanamaker, considered the father of modern advertising, said: "Half the money I spend on advertising is wasted; the problem is I don't know which half." Today, we can ask the same question of a...

    • Downloads: 367
  • For Application Development & Delivery Professionals

    Report:Best Practices For Building Beacon-Enabled Apps

    Beacons Add The Power Of Proximity To Modern Applications

    As the mobile mind shift swings into high gear, developers must reimagine how they design apps to interact with the physical world. Wireless sensors linked to Internet of Things (IoT) systems will...

    • Downloads: 207
  • For Application Development & Delivery Professionals

    Report:Market Overview: Mobile Banking Solutions

    Mobile Banking Is More Than Mere Support Of The Mobile Channel

    For financial services (FS) firms in many countries, mobile is one of the key touchpoints with customers, if not the major touchpoint. There's no reason to believe this will change any time soon:...

    • Downloads: 151
  • For Enterprise Architecture Professionals

    Report:Prepare For 2015's Shifting BPM Landscape

    Landscape: The Business Process Management Playbook

    Enterprise architects, in particular business process architects, face a new frontier for driving process change. Business process management (BPM) has always focused on improving and automating...

    • Downloads: 1211
  • For Application Development & Delivery Professionals

    Report:Brief: Real-Time Speech Analytics — Still More Sizzle Than Steak

    Most customer service organizations record phone interactions with their customers. If they get around to analyzing those recordings, whatever they find can't change the outcome of those calls...

    • Downloads: 97
  • For CIO Professionals

    Report:US Government Spending And The BT Agenda

    Federal BT Spending Slightly Lags Private Sector BT Spending

    Government agencies at federal, state, and local levels are expanding their technology management agendas beyond infrastructure management and internal operations (i.e., IT) to include greater...

    • Downloads: 66
  • For Security & Risk Professionals

    Report:Rethinking Data Discovery And Data Classification

    Strategic Plan: The Data Security And Privacy Playbook

    Defining data via data discovery and classification is an often overlooked, yet critical, component of data security and control. Security and risk (S&R) pros can't expect to adequately protect data...

    • Downloads: 760