Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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102 results in Reports

  • IT Spending Forecasts
  • Past 12 months
  • For Application Development & Delivery Professionals

    Report:Are The Biggest Enterprise Software Vendors Now The Best Cloud Platform Bets?

    IBM, Microsoft, Oracle, And SAP As Cloud Platform Vendors

    Public cloud platforms are a foundation for applications that win, serve, and retain customers. The four largest enterprise software providers did relatively little to drive adoption of cloud...

    • Downloads: 587
  • For Security & Risk Professionals

    Report:Market Overview: Data Loss Prevention

    Tools And Technology: The Data Security And Privacy Playbook

    Policies to control data use and movement require enforcement mechanisms. Data loss prevention (DLP) capabilities give security and risk (S&R) professionals the means to enforce those policies and...

    • Downloads: 119
  • For Security & Risk Professionals

    Report:Cybersecurity Budgets Remain Strong, Skills Lag In 2016

    Benchmarks: The S&R Practice Playbook

    Cybersecurity is now part of regular executive discussions and is being allocated budgets accordingly. Chief information security officers (CISOs) and their teams must exhibit business acumen in...

    • Downloads: 236
  • For Infrastructure & Operations Professionals

    Report:Use An I&O Road Map To Lead I&O Into The Future

    Road Map: The I&O Transformation Playbook

    Infrastructure and operations (I&O) pros must architect, implement, and operate the production engine that supports — and preferably anticipates — the business' various applications and service...

    • Downloads: 612
  • For CIO Professionals

    Report:Brief: China Tech Spending By Industry, 2016

    Digital Business Drives Tech Spending In China

    China's recent macroeconomic performance has cast a veil of uncertainty over the prospects for global economic growth in 2016. Similarly, many vertical industries in China will continue to grow...

    • Downloads: 67
  • For Application Development & Delivery Professionals

    Report:The SaaS ERP Applications Landscape

    Growing Demand Creates Vendor Melee In The Cloud As Traditional Vendors And SaaS Pure Plays Face Off

    Application delivery professionals need to rationalize costs of ownership and upgrade challenges of their current on-premises enterprise resource planning (ERP) systems, while being responsive to...

    • Downloads: 602
  • For CIO Professionals

    Report:European Tech Market Outlook, 2015 To 2016

    A Modest Improvement, Shadowed By A Strong Dollar

    CIOs in European countries can look forward to a slightly better tech market in 2015 and 2016. The European tech market has shown signs of moderate but sustained growth of 4% to 5% in euros. Aided by...

    • Downloads: 279
  • For CIO Professionals

    Report:2015 To 2016 Latin American Tech Market Update

    Troubles In Brazil, Argentina, And Venezuela Offset Better Tech Growth In Chile, Colombia, And Mexico

    Economic struggles and slower growth in the six major countries are contributing to a slow patch in Latin America's tech market growth, with 3.3% in 2015. By 2016, positive fundamentals such as...

    • Downloads: 199
  • For Enterprise Architecture Professionals

    Report:Benchmark Your ECM Program Against Your Peers And Four Key Market Imperatives

    Benchmarks: The Enterprise Content Management Playbook

    Successful enterprise content management (ECM) programs respond to changing business objectives. For 2016, digitization of processes, extending content applications to external stakeholders, and...

    • Downloads: 241
  • For CIO Professionals

    Report:The Forrester Wave™: Enterprise Public Cloud Platforms In China, Q3 2015

    The 11 Providers That Matter Most And How They Stack Up

    Public cloud application platforms unlock the agility and economic advantages of cloud computing for digital business globally, but the enterprise public cloud vendor landscape in China is very...

    • Downloads: 181
  • For Infrastructure & Operations Professionals

    Report:Brief: Application Release Automation Market Forecast

    How Big Is The ARA Market Really?

    Demanding customers in today's market have rising expectations that come not only from your competitors' products and service offerings but from far-reaching products and services they interact with...

    • Downloads: 160
  • For Security & Risk Professionals

    Report:The State Of The Cyberthreat Intelligence Market

    As The Market Catches Fire, S&R Pros Must Make Careful Buying Decisions Or Fall Victim To Hype

    Cyberthreat intelligence (CTI) has emerged as a potentially powerful tool for S&R professionals who must defend their digital business from cybercriminals seeking to disrupt their operations and...

    • Downloads: 479
  • For Enterprise Architecture Professionals

    Report:Reboot Your Information Governance Program With An Outside-In Perspective

    Processes: The Information Strategy And Architecture Playbook

    New actors — partners, clients, and citizens — are now stakeholders in information governance (IG) strategies for customer-obsessed enterprises. Enterprise architects and their peers in...

    • Downloads: 477
  • For Security & Risk Professionals

    Report:The State Of Business Continuity 2015: Mission, Priorities, Program Management, And Budgeting

    Part 1: Risk Pros Are Putting The Business Back Into Business Continuity

    As so-called "100-year floods" and cyberattacks grow more frequent, and as governments, healthcare providers, and businesses become completely dependent on complex technology, business continuity...

    • Downloads: 253
  • For Application Development & Delivery Professionals

    Report:The Business Applications Landscape 2016 To 2020: SaaS Disruption And Vendor Proliferation

    Landscape: The Business Applications Playbook

    Organizations rely heavily on commercial packaged application software to support business processes. This landscape ranges from customer-focused business technology (BT) applications to solutions...

    • Downloads: 525
  • For CIO Professionals

    Report:US Tech Market Outlook For 2015 And 2016: The BT Agenda Powers Steady Expansion

    Software Expansion Offsets Weak Hardware And Outsourcing Demand

    Three trends dominate our updated US tech market forecast for 2015 and 2016. First, spending by CIOs and their business partners on the business technology (BT) agenda to win, serve, and retain...

    • Downloads: 463
  • For B2B Marketing Professionals

    Report:New Technologies Emerge To Help Unearth Buyer Insight From Mountains Of B2B Data

    Determine Which Vendors To Work With By Matching Your Process Maturity To Desired Business Outcomes

    New technologies that can anticipate outcomes with a significant probability of accuracy can help B2B marketing professionals entice prospects, keep customers engaged, and justify their...

    • Downloads: 292
  • For Infrastructure & Operations Professionals

    Report:DevOps Makes Modern Service Delivery Modern

    Vision: The Modern Service Delivery Playbook

    "DevOps" and "continuous delivery" are the buzzwords of the day. But what do they really mean? In the age of the customer, customers are demanding business technology solutions that are easy to use,...

    • Downloads: 607
  • For Security & Risk Professionals

    Report:Market Overview: Customer Identity And Access Management (CIAM) Solutions

    S&R Pros Should Dump Home-Grown Approaches For Managing Customer Identities

    Business leaders entrust their security teams to protect customers' privacy and shield them from fraud and other malicious activities. To do this, security and risk (S&R) professionals must implement...

    • Downloads: 439
  • For Application Development & Delivery Professionals

    Report:The ROI Of SaaS

    A Total Economic Impact™ Analysis Uncovers Long-Term Business Value, But Cost Savings Are Not Guaranteed

    Software-as-a-service (SaaS) is fast becoming a viable alternative for enterprise software across every business process category. But application development and delivery (AD&D) professionals must...

    • Downloads: 1818
  • For Security & Risk Professionals

    Report:Welcome To The New Era Of Encryption

    S&R Pros Must Use Encryption As The Technological Keystone Of Privacy

    Talking about encryption is all the rage these days — from revelations about the National Security Agency's (NSA's) surveillance program to a new wave of movies and TV shows featuring hackers...

    • Downloads: 328
  • For Application Development & Delivery Professionals

    Report:Customers Self-Serve As A First Point Of Contact For Customer Service

    Adopt Five Best Practices To Drive Self-Service Knowledge Success

    Web and mobile self-service have unseated the phone as the first point of contact with customer service organizations. Why? Customers expect companies to value their time, and self-service provides...

    • Downloads: 106
  • For Enterprise Architecture Professionals

    Report:It's Time For Agile Strategic Planning And Portfolio Management To Join The Mainstream

    Vision: The Strategic Planning And Portfolio Playbook

    Customer-obsessed organizations recognize that Agile project delivery is not sufficient in today's fast-changing business environment. Without agile planning-to-execution processes, culture, and...

    • Downloads: 1127
  • For Infrastructure & Operations Professionals

    Report:How To Budget For Workforce And Customer-Facing Technologies In 2016 And Beyond

    Benchmarks: The Workforce Enablement Playbook

    Infrastructure and operations (I&O) leaders planning their budgets for 2016 and beyond must invest in the business technology (BT) agenda — that is, spending on technology that helps win, serve, and...

    • Downloads: 869
  • For CIO Professionals

    Report:Data Leadership Drives Government Transformation: Hail To The Chief (Of Data)

    Governments Appoint CDOs In All But The Name

    Governments struggle to meet the rising expectations of their citizens. Despite budget shortfalls and skills deficits, however, many governments have begun to successfully leverage a plentiful...

    • Downloads: 80