Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.

Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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26 results in Reports

  • IT Spending Forecasts
  • Enterprise Architecture
  • For Enterprise Architecture Professionals

    Report:It's Time For Agile Strategic Planning And Portfolio Management To Join The Mainstream

    Vision: The Strategic Planning And Portfolio Playbook

    Customer-obsessed organizations recognize that Agile project delivery is not sufficient in today's fast-changing business environment. Without agile planning-to-execution processes, culture, and...

    • Downloads: 867
  • For Enterprise Architecture Professionals

    Report:Architect Hybrid Cloud Management To Boost Your Digital Business

    Chinese Companies Are Undertaking The Journey Toward Hybrid Cloud Maturity

    Cloud is becoming the new norm for enterprises. More and more companies across the globe are using two or more private, hosted, or public cloud services, applying different technology stacks to...

    • Downloads: 119
  • For Enterprise Architecture Professionals

    Report:Do Data Quality The Big Data Way

    Data governance has moved from back-of-the-house data operations to the front office, getting the attention of C-level executives and supporting business strategies. Big data initiatives are...

    • Downloads: 267
  • For Enterprise Architecture Professionals

    Report:Building The Case For Your BPM Initiative

    Success in the age of the customer almost mandates that every company have a business process management (BPM) program and platform. Developing the business case for enterprisewide BPM differs from a...

    • Downloads: 372
  • For Enterprise Architecture Professionals

    Report:Prepare For 2015's Shifting BPM Landscape

    Landscape: The Business Process Management Playbook

    Enterprise architects, in particular business process architects, face a new frontier for driving process change. Business process management (BPM) has always focused on improving and automating...

    • Downloads: 1281
  • For Enterprise Architecture Professionals

    Report:EA Isn't Meeting The Demand For New Technology

    Your business is relentlessly pursuing opportunities to win, serve, and retain customers, and demanding new technology to do it. Meanwhile, enterprise architecture (EA) professionals are struggling...

    • Downloads: 327
  • For Enterprise Architecture Professionals

    Report:Records Managers Must Focus On Business Needs, Budgets, And Technology To Succeed

    Forrester Research And ARMA International Records Management Online Survey, Q3 2013

    This report outlines the results of the fifth annual joint survey conducted by Forrester Research and ARMA International on records management (RM) trends. RM decision-makers have reported consistent...

    • Downloads: 236
  • For Enterprise Architecture Professionals

    Report:Brief: Transform Business Processes For Mobile Moments

    Successful companies achieve a great mobile experience for customers and employees by redefining existing business processes using a mobile-first approach. Transforming traditional desktop processes...

    • Downloads: 91
  • For Enterprise Architecture Professionals

    Report:Reboot Your Information Governance Program With An Outside-In Perspective

    Processes: The Information And Strategy Architecture Playbook

    New actors — partners, clients, and citizens — become stakeholders in an information governance strategy that is designed for the age of the customer. Information governance (IG) has...

    • Downloads: 237
  • For Enterprise Architecture Professionals

    Report:PaaS Market Dynamics in China, 2012 To 2017

    Platform-as-a-service (PaaS) is garnering attention and focus from multiple corners of the Chinese market as traditional IT vendors, independent software vendors (ISVs), telcos, and Internet...

    • Downloads: 219
  • For Enterprise Architecture Professionals

    Report:Cloud Data Management Is Still Risky For Trusted Business Data

    Immature Data Governance Capabilities Strangle Business Value

    Organizations are adopting cloud for big data, self-service business intelligence, and omnichannel personalized customer engagement. The ability to scale and shrink quickly in a cost-effective manner...

    • Downloads: 249
  • For Enterprise Architecture Professionals

    Report:Data Quality Market Overview: Trust Your Data To Succeed With Customers

    Getting Personal, Going Big, And Moving To Cloud With Data Quality

    Today's ecosystem is radically different than just three years ago, as big data, mobile, and cloud have changed the landscape for systems and data. Executives and marketing, sales, finance, and...

    • Downloads: 186
  • For Enterprise Architecture Professionals

    Report:Benchmarking Your Records Management Program

    Forrester Research And ARMA International Records Management Online Survey, Q3 2012

    Decision-makers report big spending plans for their records management (RM) programs over the next year. Strong RM programs continue to target traditional compliance and information access...

    • Downloads: 393
  • For Enterprise Architecture Professionals

    Report:Three Best Practices To Improve Strategic Planning And Portfolio Management

    Processes: The Strategic Planning And Portfolio Playbook

    As companies prepare for 2016, customer obsession remains the highest priority; however, controlling costs comes in a close second. Differentiating yourself in a demanding customer market without...

    • For Enterprise Architecture Professionals

      Report:Drive Coherence Across Your Diverse Information Architecture Landscape

      Landscape: The Information Strategy And Architecture Playbook

      The ability of enterprise and information architects to manage information strategically is becoming a high priority, but a coherent and comprehensive approach to information in the enterprise is a...

      • Downloads: 638
    • For Enterprise Architecture Professionals

      Report:Revenue And Customers Shape The New Business Case For Process Excellence

      Business Case: The Business Process Management Playbook

      The business context for process excellence and business process management (BPM) has changed dramatically since the 2009-to-2010 recession. During the recession, BPM software and services saw...

      • Downloads: 120
    • For Enterprise Architecture Professionals

      Report:How To Successfully Set Up IT Infrastructure For Your Business In China

      For the thousands of foreign companies that establish business operations in China every year, one of the first things on their to-do lists is setting up IT infrastructure, including horizontal and...

      • Downloads: 225
    • For Enterprise Architecture Professionals

      Report:Time For Integrated Strategic Planning

      Strategic Plan: The Strategic Planning And Portfolio Playbook

      2015 is bringing the obsession with customer experience to a new level. Business and technology leaders agree that it is among their top goals; however, conflicting priorities and narrow viewpoints...

      • Downloads: 935
    • For Enterprise Architecture Professionals

      Report:Transform Customer Experiences With Systems Of Insight

      Insights Masters Create Amazing Experiences With Digital Insight — And Point To What Enterprises Can Do

      Your business wants to grow its customer base and understands that customers will come only if experiences improve. You expect that lots of data and good analytics will help deliver these...

      • Downloads: 215
    • For Enterprise Architecture Professionals

      Report:Brief: E-Signature Transactions Topped 210 Million In 2014

      Transaction Volume Will Exceed 700 Million By 2017

      Using a pen to sign a physical receipt or contract is fast becoming obsolete. Enterprises' efforts to digitize transactional processes are driving the transition to electronic signatures, an...

      • Downloads: 167
    • For Enterprise Architecture Professionals

      Report:Customer-Centric Innovation Is The Future Of China's Banking Industry

      EA Professionals Should Lead The Innovation Practice For Business Transformation

      Enterprise architecture (EA) professionals at companies doing business in China should take a look at what the country's banking and financial services industry (BFSI) is doing to enable...

      • Downloads: 208
    • For Enterprise Architecture Professionals

      Report:Information Strategies Move Center Stage

      Vision: The Information Strategy And Architecture Playbook

      The flood of information coming from widespread digitization has created new opportunities and risks that business executives can't ignore. Forrester is seeing a dramatic uptick in the importance of...

      • Downloads: 774
    • For Enterprise Architecture Professionals

      Report:Chinese Firms Must Embrace DevOps To Accelerate Digital Transformation

      Start The Journey By Digitizing Application Life-Cycle Management

      Consumers are undergoing a mobile mind shift; Internet companies are disrupting traditional Chinese companies in almost every industry; macroeconomic growth is slowing; and competition is increasing....

      • Downloads: 99
    • For Enterprise Architecture Professionals

      Report:Understand The Context Of eDiscovery Tools For Your Enterprise

      Part 1: Align Technology Decisions To Use Cases And Pain Points

      eDiscovery is a complex set of processes, challenging IT leaders to work with their legal and business peers to make decisions that have significant cost and risk implications. Finding, collecting,...

      • Downloads: 314
    • For Enterprise Architecture Professionals

      Report:Tune Your Organization For Emerging Technology Innovation

      The disruptive impact of IT has become the top concern of chief executive officers (CEOs), and chief information officers (CIOs) are shifting their priorities in response. Despite this, we find firms...

      • Downloads: 662