Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.


Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

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    • For Infrastructure & Operations Professionals

      Blog:Riverbed Acquires Mazu Networks

      Tuesday, January 20th, Riverbed Technology announced its acquisition of Mazu Networks for $25 million in cash with the possibility of an additional payment up to $22 million if future sales meet or...

      • For Infrastructure & Operations Professionals

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        • For Infrastructure & Operations Professionals

          Blog:Adaptive Infrastructure No Longer Just A Vision

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          • For B2C Marketing Professionals

            Blog:Introduce The Marketing RaDaR To China

            Marketers in China are becoming more aware of the effectiveness of their marketing spending. They will no longer blindly spend a lump sum on China Central Television’s ad auction, for example....

            • For Infrastructure & Operations Professionals

              Charts & Figures:Evaluated Vendors: Service Provider Information And Selection Criteria

              AT&T, BT Global Services, Colt, Orange Business Services, and Verizon Business Lead The Market

            • For Customer Experience Professionals

              Blog:Prevention And Consumer Self-Management

              With the first round of health reform under our belts, it's time to shift attention from access to the real issue plaguing the American health system: cost. The cost issue is complex, spanning...

              • For Infrastructure & Operations Professionals

                Blog:Xohm Unveiled In Baltimore, not BAWA

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                • For Infrastructure & Operations Professionals

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                  • For CMO Professionals

                    Blog:Having Faith In Apple Plus Beats

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                      Charts & Figures:The 12 Providers Fall Into Four Major Categories

                    • For B2C Marketing Professionals

                      Blog:Crowd Factory Launches New Social Campaign Product

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                        • For Infrastructure & Operations Professionals

                          Blog:Oracle Fires A Booming Shot Across The Bow Of The Storage Vendor Establishment

                          Yesterday at Oracle OpenWorld, Larry Ellison announced the database giant's first foray into the hardware realm, unveiling the HP/Oracle Database Machine, branded as Exadata. The Exadata system...

                          • For Infrastructure & Operations Professionals

                            Blog:Forrester Client Choice 2009

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                            • For Customer Insights Professionals

                              Blog:Harness The Power Of Customer Context To Deliver Utility

                              Last month, we had one of our best Forrester Forums For Marketing Leaders that I've been to, and I've been to all of them. With an on-site audience of nearly 1,000 marketing professionals, I...

                              • For Infrastructure & Operations Professionals

                                Charts & Figures:Forrester Wave™: European WAN Services, Q2 2010

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                              • For Infrastructure & Operations Professionals

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                                • For Enterprise Architecture Professionals

                                  Blog:Is The Current EA Paradigm Right For Business Architecture?

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                                    • For Infrastructure & Operations Professionals

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                                      • For B2C Marketing Professionals

                                        Blog:MySpace's Flashier Front Page

                                        MySpace debuted it's new front page design this week (among other user oriented tweaks.) Today, however, was the premier front page advertising takeover. It features a skin and a video box for the...

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                                          • For CIO Professionals

                                            Report:Service Provider Strategists: Take Converged Service Delivery To The Next Level!

                                            Exactly one year ago, Forrester outlined its vision for how a new service delivery paradigm, referred to as Converged Service Delivery (CSD), would start to enable the converged end-to-end service...

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