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Harness the advantages of AI with help from this webinar series featuring the latest expert insights, practical tips, and key steps you and your team can take with this rapidly evolving technology.
AI can turn voice of the customer (VOC) and customer experience (CX) pros into instant citizen data scientists. It can supercharge VOC/CX analytics with capabilities to mine not only topics from open-ended survey questions, contact center conversations, emails, and other channels, but also complex natural language concepts such as sentiment, empathy, emotion, effort, and intent. AI can also help you make sense of the uncovered data and analyze it for trends, patterns, anomalies, root causes, and more. Join Colleen Fazio and Boris Evelson to learn about AI, including genAI, offerings from the leading VOC/CX analytics vendors and about best practices to leverage these capabilities to improve CX.
Key takeaways:
Target audience level: all levels
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Accelerate innovation with deeper insights about why Synthetic Data is important, when it will likely pay off, and how others are using it, featuring the latest expert insights, practical tips, and key steps you and your team can take with this rapidly evolving technology. Synthetic Data can potentially enable enriched datasets and imagery for AI training, enhance conversational AI and chatbots’ performance, and contribute to data augmentation for model creation. Join this session to learn more about how this technology will mature and steps you can take to maximize your investment in it. Key takeaways: Gain an understanding of how your peers are leveraging synthetic data. Identify the use-cases where synthetic data can deliver its best value. Learn about critical steps for successful implementation. Target audience level: all levels
Organizations are moving quickly to embrace agentic AI for a myriad of use cases. Agentic AI, however, introduces cybersecurity challenges that traditional security frameworks and approaches can’t adequately address. Agentic technologies shift cybersecurity paradigms by promoting emergent behaviors to meet objectives, making it essential for security leaders to control intent at scale. As these technologies spread across organizations, establishing enterprise guardrails is critical for secure deployment.This webinar explores the unique cybersecurity challenges posed by agentic AI and strategies to effectively address them. The session will introduce Forrester’s AEGIS Framework, a comprehensive security model based on six domains: governance, identity and access management, data security, application security, threat management, and Zero Trust architecture principles. Attendees will learn best practices for securing agentic AI, emphasizing phased processes, human oversight, “least agency” principles, and dynamic security adjustments as AI systems evolve.Key takeaways: Why securing agentic AI is a challenge security teams must address nowHow the AEGIS framework helps security leaders secure agentic AIWhy intent is as important as outcomesWhat the core principles of securing agentic AI areHow to implement and mature AEGIS in a phased approachTarget audience level: intermediate
Join Forrester principal analysts Judy Weader and Arielle Trzcinski to hear about the total experience for US health insurers. This webinar covers the components of the Total Experience Score — Customer Experience Index (CX Index™) and Brand Experience Index (BX Index™) — as well as how trust impacts quality perceptions and loyalty indicators.Key takeaways: Learn about the key ratings of total experience, customer experience, and brand experience.Understand the impact of trust on quality perception and loyalty.Target audience level: all levels
The world woke up to a new tremor: DeepSeek’s partially open-source model, DeepThink (R1), by a company in China. With benchmarks comparable to other state-of-the-art models, reasoning explained by default, and low-cost development (less than US$6 million), it serves as another wake-up call. It opens the door to more disruption as smaller footprint models can run without the need for specialized hardware, accelerating edge computing use cases like autonomous vehicles and industrial automation. But risks abound in the form of data collection, storage, and release to regulatory authorities. The promise lies in model creation opportunities for many more startups and enterprises.Key takeaways: Learn what DeepSeek’s new model, DeepThink (R1), can do.Learn about its impact on the AI model market and on your enterprise AI ambitions.Discover which use cases are most impacted by this release. Understand the risks involved and how to navigate them.Target audience level: all levels
2025 will bring a renewed focus on strategy, deepened partnerships between business and IT, a pivot back to predictive AI, and new technologies and architectures as enterprises govern data and AI together. Join Forrester experts and your peers for an interactive presentation that will dive deeper into Forrester’s 2025 Predictions for artificial intelligence. Key takeaways: Understand the changing technology, consumer, and market dynamics in store in 2025. Uncover new insights based on Forrester’s research and expert analysis. Prepare your team and your organization for what’s ahead.Target audience level: all levels
This webinar was originally scheduled for September 19th, 2024.Harness the advantages of AI with help from this webinar series featuring the latest expert insights, practical tips, and key steps you and your team can take with this rapidly evolving technology.In the realm of generative AI (genAI), where machines possess the ability to create and mimic human-like content, the need for robust security measures is paramount. This panel discussion delves into the challenges and strategies involved in securing genAI systems to prevent misuse and malicious intent. On the other hand, genAI can play a role in helping security officials in their workplace. Webinar panelists discuss the various ways genAI will help security officials in their difficult task of keep systems secure.Key takeaways:Understand the security risk that genAI poses to organizations.Explore the strategies enterprises have implemented to secure their genAI systems.Learn how to leverage genAI to help keep other systems secure.Target audience level: all levels