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Description
Many companies have put their data to work internally to improve operational efficiency, service delivery, and, ultimately, customer experience. But an increasing number are taking their data to market as a new product or service. This webinar discusses data commercialization, both as incremental data products for existing customers or new products and services for new target segments.
Key takeaways:
- Learn to identify commercially viable data.
- Discover alternative forms of data commercialization from APIs to insights services.
- Explore ways to determine data value and price new offers.
- Identify potential channels to market and partners to guide the process.
- Hear about best practices to ensure successful data commercialization.
Technical information
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