Feature Management And Experimentation: The New Way To Manage Software

Feature management and experimentation has transformed how software teams develop and manage software features by providing precise control over when and to whom new code is released. It also invites the product owner into the release process, allowing a clear separation of duties in which developers create and deploy code and product owners determine when to switch it live.

In this webinar, we review this technology and our recent evaluation of seven vendors in this market. We discuss the key capabilities that can help today's development teams and cover the capabilities that teams are planning to use in the future.

Key takeaways:

• Feature management is more than just feature toggles — it’s a new way of developing and deploying software that decompresses traditional multibranch, high-stakes integrations and releases, allowing teams to transition to progressive delivery.
• Experimentation at the feature layer is not only possible — it adds value to a product-driven approach by complementing and expanding experimentation capabilities, which currently only operate at the user experience layer.
• When combined, feature management and experimentation is the platform that strengthens the bonds between AD&D and product management, helping both stay aligned towards delivering a great customer experience.

Target audience level: all levels

Vendors mentioned: AB Tasty, ConfigCat, FeatureFlow, LaunchDarkly, Optimizely, Split, and Unleash