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Description
To understand how companies drive customer experience improvement, Forrester spoke to leaders at brands whose Customer Experience Index (CxPi) score went up appreciably in 2011. Attendees will learn what these companies did to drive such improvement and how they can leverage similar ideas and practices to drive customer experience success in their own organizations.
Agenda
- Which companies saw the biggest improvement in their scores on Forrester’s Customer Experience Index in 2011?
- What did those companies do to try to improve customer experience that contributed to the rise in scores?
- How can other companies leverage what these companies did to guide their own customer experience improvement plans?
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