B2C marketers should read this report to learn how to apply agile principles to their marketing activities.
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Applying Agile methodology to marketing isn’t about working faster. It’s about something far more important — a vastly improved approach to marketing’s purpose, learning, and communication. The result: better, more reliable outcomes from happier marketers. B2C marketers should watch this webinar to learn how to apply Agile principles to their marketing activities.
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B2C marketers should read this report to learn how to apply agile principles to their marketing activities.
Once you've established customer-obsessed processes, you're ready to advance them using Agile methodologies. The forces that drove Agile into developer communities have hit marketers just as hard. CMOs must respond to constantly changing requirements, cro
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