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Description
For companies looking to expand revenue through digital capabilities, adding new digital products can seem like an easy option. But building new digital products is fundamentally different from building traditional products. In this webinar, join analysts Nigel Fenwick and Jeff Lash as they discuss the best practices around building new digital products and implementing effective digital product management.
Key takeaways:
- Learn why the differences between digital and traditional products matter in product management.
- Learn how to establish new digital product capabilities.
- Understand the challenges and best practices in product management for digital products.
Target audience level: beginner and intermediate
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