ON-DEMAND Webinar

Master Digital Voice Experience

Original Broadcast Date:Apr 9th, 2019
JW
Jennifer WisePrincipal Analyst
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Description

Voice-based digital experiences are all the rage, with consumers using remotes, cars, speakers, and even microwaves that listen and/or talk. Companies that want to leverage this new touchpoint are piloting voice interactions with the hope of launching the next killer Alexa skill. But beware: Most voice experiences today fall short of customer expectations. This webinar discusses the promise, the reasons why they fail, and the design-centered path to success.

Key takeaways:

  • The promise of digital voice experience: What is the state of consumer voice adoption and use today?
  • The fails of digital voice experience: What are today’s voice experiences missing?
  • The path to success: What human and technology considerations for voice experiences do companies need to learn?
  • The strategy: How can companies augment their experience design strategy to brainstorm, design, and pilot successful voice experiences?

 

Vendors mentioned: Amazon, Amazon Alexa, Google, Google Home, IBM, and IBM Watson.

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