ON-DEMAND Webinar

Media Predictions 2019

Original Broadcast Date:Jan 8th, 2019
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Collin ColburnSenior Analyst
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Description

The media industry has been continuously disrupted since the beginning of this decade. In 2019, change will continue: Digital ad giants Facebook and Google will attempt to get even bigger, and unexpected events will push the advertising and media industry into new territories. Attend this webinar to learn more about Forrester’s five major predictions for the media industry.

Key takeaways:

  • Two surprising acquisitions will occur.
  • Digital advertising will be pushed forward by blockchain and creative ad technologies.

 

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