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Description
Mobile has ascended the digital engagement throne. No other customer-serving digital touchpoint is more important to industries from retail to travel to banking. With mobile’s ascendancy, firms realize that mobile is strategic to their business, and their ability to build a world-class mobile delivery operation is core to future success.
Our clients often ask us:
- How much should we spend?
- How should we organize?
- What talent should we recruit?
- What are Agile best practices?
- What technologies do we need?
And the answer is, "It depends, but you need to start with your aspirations — what do you want to achieve with mobile?"
Key takeaways:
- Dive into the Mobile Mind Shift Maturity Assessment to understand the gaps in organization, culture, talent, processes, budget, and more between where you are today and where you want to be with mobile.
- Developing operational best practices for mobile delivery is a long journey.
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