WEBINAR: Mobile Opportunities For Brick-And-Mortar Establishments In Canada
January 28, 2013
Mobile will fundamentally change consumer behavior in local establishments in the decades to come. It already generates substantial web traffic for consumer-facing companies and is increasingly driving traffic to traditional channels, as well. However, too few Canadian businesses offer mobile services that help drive both online and offline visitors, despite the nation's sophisticated mobile population.
While mobile is maturing as a technology, touchpoint, and medium, mobile services in Canada are far from mature. The speed of technology change increases consumers' expectations, but in our research we noted that businesses are not acting on this demand, let alone keeping up with it.
This webinar helps eBusiness & Channel Strategy Professionals understand business and consumer mobile adoption in Canada, the challenges in the market, and the mobile services that will support brick-and-mortar outlets in Canada.
- State Of Mobile In Canada
- Opportunities For Change
- Where Establishments Should Focus Mobile Efforts
Already a Client?
Log in to access this webinar.
Become a Forrester Client
Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer.
Contact us to learn more.
See the Webinar FAQs for answers to technical and other Webinar questions.
Reinvent The Web To Win The Mobile Moment
March 02, 2017 | Ted Schadler
Achieving Omnichannel Fulfillment Excellence
March 23, 2017 | Phoenix Zhang
User Experience Fundamentals, Part 5: Iterative Prototyping
March 08, 2017 | Kelly Price
More On Demand
Forrester Futurology Episode IV: The Future Of Me (Part 2)
February 14, 2017 | Julie A. Ask
NRF Overview: The Most Important Retail Tech To Focus On For 2017
February 13, 2017 | Brendan Witcher
Key Trends That Will Drive Global eCommerce Growth In 2017
February 09, 2017 | Michael O'Grady