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Description
This Webinar provides Forrester's current projections for growth in the global and US tech markets for 2015 and 2016, breakdowns by category (hardware, software, services, telecom, and staff), and by industry. We will also provide our 2014 to 2015 US tech budget benchmarks by industry.
Agenda:
- The US and global technology market growth prospects for 2015 and 2016 by category and by industry.
- Key factors driving the global and US tech markets: US and other country economic growth; cloud, mobile, and smart computing; and tech industry dynamics.
- US tech budget benchmarks by industry and enterprises versus SMBs, with the distribution of those tech budgets by activity, category, and tech department function.
Key takeaways:
- CIOs can prepare more realistic 2015 tech budgets based on what the overall tech market outlook will be next.
- CIOs can also compare their 2015 tech budget relative to revenues against our latest tech budget benchmarks by industry.
Vendors mentioned: Accenture, Cisco, EMC, Google, HP, IBM, Microsoft, NetSuite, Oracle, salesforce.com, SAP, and Workday
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