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For more than 15 years, Forrester has been surveying consumers in North America to anticipate their state of technology adoption, usage, and attitudes, and we've published an overview of these findings in an annual "State Of Consumers And Technology" benchmark report. We've observed that different generations adopt and use technology in different ways, and we highlight these differences during this webinar.
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This report is our annual overview of US consumers' behaviors and technology attitudes by generation, based on Forrester's North American Technographics surveys and our ForecastView data. Our analysis shows that online access and usage is widespread acros
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