ON-DEMAND Webinar

Technology Rocks Your Digital Experience Delivery Strategy! Are You Ready?

Original Broadcast Date:Nov 24th, 2014
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Ted SchadlerVP, Principal Analyst
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Mark GrannanSenior Analyst
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Description

Companies crave — or should crave — delivering a unified digital experience to win, serve, and retain customers. Across channels, devices, and every step of the customer life cycle. Unfortunately, many find their way blocked by legacy systems, siloed budgets and teams, and a jumble of vendor offerings that purport to solve the omnichannel problem. We've identified 10 vendors who are trying — sometimes even successfully — to solve this problem with a more complete digital experience delivery platform. But don't get too excited. Hopes for a homogenous environment are unrealistic at this point.

In this Webinar, we define the emerging digital customer experience delivery platform, explore the vendors delivering these solutions, and provide insight into the early best practices for getting the most out of these platforms. This is early in the long journey to full digital experiences, but every company should get started.

Agenda:

  • Every company needs to deliver omnichannel digital experiences.
  • The technology market is still young, though promises for omnichannel abound.
  • What vendors offer what capabilities today?
  • What lessons have early adopters learned?

Key takeaways:

  • Develop a clear vision for the new technology platforms of digital experience delivery.
  • Understand how vendors are bringing platforms for digital experience delivery together to better assess their own technology portfolios.

Vendors mentioned: Acquia, Adobe, Bridgeline Digital, Demandware, Digital River, eBay Enterprise, Ektron, EPiServer, HP Autonomy, hybris, IBM, Intershop, OpenText, Oracle, SDL, Sitecore, and Telerik.

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