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WEBINAR: Test Driving Mobile Auto Insurance Functionality: A Review Of Forrester's 2017 US Mobile Auto Insurance Benchmark

June 20, 2017

Description

Meeting the mobile needs of your auto insurance customers demands an understanding of where you — and your rivals — are now and how you’ll iterate your way to success. During the first quarter of 2017, we examined and ranked the mobile apps and sites of leading US private passenger auto insurers across more than 40 different criteria using Forrester’s Mobile Insurance Functionality Benchmark methodology.

Key takeaways:

  • Understand the functionality being offered by leading US auto insurers.
  • Make decisions about mobile app and site functionality offerings and modifications.

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