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Description
Insights-driven businesses are growing faster than you are by applying data and analytics in a transformational way, and they’re coming after your customers. Insights-driven is not just new words for big data; it’s a new way of working. Getting onto the road to that transformation — and staying on it — requires discipline. In this webinar, Forrester Senior Analyst Cinny Little outlines what an insights-driven business is and how it works. She’ll cover how to evaluate the urgency for your firm and the essential steps to transform — and what data and analytics leaders can be doing now to advance on the road to insights-driven.
Key takeaways:
- Learn about the operating principles of insights-driven businesses and why data-driven is not enough.
- See how insights-driven businesses organize and focus on the key talent mix that activates data.
- Get inspiration for what you can be doing with what you have now to become insights-driven.
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