ON-DEMAND Webinar

The Most Important Retail Technology Investments In 2018

Original Broadcast Date:Aug 23rd, 2018
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Brendan WitcherVP, Principal Analyst
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Claudia TajimaResearcher
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Description

In today’s crowded digital commerce market and with increasingly tighter budgets, retailers have to make smart choices about which technologies to invest in and which they should forgo for now. To help retailers sift through the options, we conduct an annual top trends study. This year, we interviewed more than 30 retail industry professionals to ask about retail technology investments. This webinar provides digital business professionals with direction around what advancements are of critical importance today, which ones are interesting, and what challenges still exist that retailers must address to better serve the needs of their customers.

Key takeaways:

  • Learn to prioritize technology investments that solve your customers’ specific pain points and meet customers’ rising expectations.
  • Understand that digital business professionals must focus on technologies that create experiences that are “hot” with today’s customers.
  • Identify innovative technologies that are “on the radar” to monitor for future investment.

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