ON-DEMAND Webinar

Customer Service Trends For 2015

Original Broadcast Date:May 14th, 2015
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Kate LeggettVP, Principal Analyst
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Description

Customers know what good service is and demand it from each interaction they have, over any channel or touchpoint they use. But customer service organizations continue to struggle with balancing cost-control measures with customer satisfaction initiatives. This Webinar provides insights into the top 10 customer service trends for 2015.

Agenda:

  • Choosing The Right Channels And Touchpoints To Deliver Pain-Free Service
  • Leveraging Insights And Knowledge For Proactive Service
  • Using Predictions And Analytics To Personalize Customer Service Interactions
  • Improving Agent Desktop Solutions For Increased Productivity

Key takeaways:

  • Customer service requires a focus beyond operational efficiencies. Differentiated service drives higher levels of loyalty and company revenues.
  • Customer service must be increasingly pain free. Customers will explore emerging communication channels and will expect proactive, and even preemptive, service. Companies must leverage insights from past interactions, transactions, and connected devices to deliver upon these expectations.
  • The customer service technology ecosystem will consolidate. We predict that the queuing and routing, CRM customer service, and workforce optimization software categories will consolidate to facilitate the delivery of better customer service.

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