Log in to watch this webinar
Client log in
Welcome back. Log in to your account to continue.
Become a client
Become a client today for these benefits:
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this webinar
This webinar is available for purchase ($250).
Description
Maintaining optimized web experiences across desktops, laptops, notebooks, tablets, and smartphones is a major challenge for most eBusiness teams. Today many have outsourced the challenge to a mobile commerce vendor or interactive agency, but an emerging alternative that gets back to the basics of having "one Web" is on the horizon: responsive design. In this webinar, we look at the promise of supporting multiple web touchpoints from a single code base as well as the pitfalls that eBusiness professionals must consider when evaluating if a responsive site is right for their organization.
Agenda:
- What Is Responsive Design? A Philosophy Or A Technology?
- The Benefits Of Having A Single Code Base Across All Web Touchpoints
- When And How To Get Started With Responsive Design
- How To Put Together The Business Case For Going Responsive
- The Costs And Potential Pitfalls Of Going Responsive
- The Organizational And Staffing Implications Of Developing A Responsive Site
- A Look At The Pioneers And Leading Responsive Site Case Studies In Retail, Media, And Financial Services
Technical information
You'll receive an email with dialing and Webex instructions prior to the Webinar.
Webinar FAQs
See the Webinar FAQs for answers to technical and other Webinar questions.