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For B2C Marketing Professionals

WEBINAR: Values-Based Consumers, Part 2: How To Navigate A Values Strategy

October 24, 2017

This is Part 2 of a 3 Part Series

This call is open to all Technographics clients. Please contact if you are a Technographics client interested in attending this webinar.


Getting a values-based strategy right can be challenging. In part two of the values-driven consumer webinar series, Jim Nail, Anjali Lai, and Henry Peyret demonstrate how companies like Marks & Spencer, Shinola, and Target have navigated this tricky terrain to build a values-based strategy that wins consumers' hearts and wallets.

Key takeaways:

  • Create meaningful experiences that engage consumers with your brand values.
  • Use emotional storytelling to bring your brand values to life.

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Price: $ 300.00(USD)


Webinar FAQs

See the Webinar FAQs for answers to technical and other Webinar questions.