Words Matter: Inclusive Experiences Start With Inclusive Language

Firms that practice inclusive design break into new markets, retain more customers, get employees engaged, and minimize legal risk and negative press. Inclusive language is a key component of inclusive design, yet many organizations — including many that say they’re committed to diversity, equity, and inclusion (DEI) — fail to recognize its importance or don’t know where to begin. This webinar explains what it means to use inclusive language and provides a toolkit of best practices and examples to apply inclusive language in your customer and employee experiences.

Key takeaways:

• Understand what it means to use inclusive language and the benefits of doing so.
• Hear directly from consumers about the impact of inclusive and non-inclusive language on their perceptions of a brand.
• Learn about five best practices to scale inclusive language at your company.
• Take inspiration from great examples of inclusive language in practice from the brands that are getting this right.

Target audience level: beginner