Report

The IT Balanced Scorecard: Customer/Partner Metrics Revisited

November 18th, 2011
With Contributors:
Chip Gliedman
and Mackenzie Cahill

Summary

In the Balanced Scorecard framework, IT value is driven by satisfied customers. For many IT organizations, satisfying customers has become more challenging as the definition of an IT customer has grown to include many different constituencies both inside

Want to read the full report?

This report is available for individual purchase ($1495).

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.