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Price: $300 (USD)
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This webinar was originally scheduled for May 1st, 2024.
Over the past five years, digital payment methods have gained significant traction among US consumers, now topping the list of most used payment methods. Join this webinar to understand how and why US consumers pay the way they do.
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This webinar was originally scheduled for May 22nd, 2024.Today’s organizations are creating more content than ever before, requiring strong management and experience delivery across digital channels. The introduction of new technology capabilities in AI, data, and cloud-based infrastructure are also impacting these technology categories. The result is that web content management software — CMS, DAM, and PIM — is now poised to grow faster than the overall software market. Join us for an in-depth look at the data behind this research, as well as our forecasts through 2028.Key takeaways: Hear our guidance on overall trends impacting the web content management software market.Understand Forrester’s forecast for the total addressable market of web content management software (including individual category-level growth forecasts).Understand the revenue drivers, cost drivers, and geographical growth areas for the technology categories.Target audience level: intermediate
Forrester predicts that the next decade of payments innovation belongs to B2B. Business clients are increasing demand for better payments experiences and operations. Fintechs are emerging fast to satisfy the increasing needs and disrupting the market. These companies are playing a game of competition, collaboration, and, sometimes, acquisition in the B2B payments and cross-border payments space.Key takeaways:Learn the top trends shaping B2B payments and cross-border payments marketUnderstand the key technology innovations in this space, such as advanced AI and digital currenciesKnow the leading B2B payments and cross-border payments fintechs and technology companies in the marketTarget audience level: intermediate
Choosing either a modern architecture or proven feature set when selecting a B2B commerce solution is no longer necessary — you can get both at once. But there’s no “one size fits all.” You must select a vendor whose approach fits your business model. This webinar helps you navigate the commerce solutions market to address your current needs.Key takeaways: Understand the state of the B2B commerce solutions market.Hear how B2B businesses are thinking about their commerce vendors today.Learn what to look for when identifying solutions that best align with your business strategy.Target audience level: all levels
In 2024, organizations are dealing with the dual challenge of keeping up with generative AI (genAI) advances and navigating financial pressures. While digital experiences are changing and becoming more humanlike due to significant improvements in genAI and human/machine interaction, financial pressures lead organizations to often act in haste and put the quality of experiences at risk. Join us to hear a panel discussion on the most critical trends affecting digital customer experience (CX) and design this year.Key takeaways:Gain an understanding of the four trends affecting digital CX and design in 2024.Hear Forrester analysts’ take on how to navigate these trends and what actions to take.Target audience level: all levels
In recent years, mainstream financial institutions like BNY Mellon, DBS Bank, and Fidelity have entered the digital asset space to serve retail and institutional clients, driving demand for secure asset custody. However, this is still a nascent industry, and financial institutions must carefully navigate many technical and procedural challenges.Key takeaways:Understand the key tech supporting digital asset custody.Learn the core capabilities of representative digital asset custody providers.Learn early good practices for integrating digital asset custody solutions.Target audience level: intermediate
Real-time interaction management (RTIM) delivers contextually relevant experiences, value, and utility at the appropriate moment in the customer lifecycle via preferred customer touchpoints. Assembling an effective RTIM ecosystem lays the foundation for enabling more immersive, invisible customer experiences. It's an enterprise challenge involving significant investments in both technology and people. Successful projects deliver long-term ROI.RTIM is more than a single technology platform. Your needs may dictate a centralized next best experience (NBX) decision engine, a customer journey orchestration (CJO) solution, a cross-channel marketing hub (CCMH), a personalization engine (PE), or a combination of these capabilities. This webinar helps you choose the right solution to meet your RTIM needs.Key takeaways: Understand the current RTIM landscape.Learn about different RTIM solutions (NBX, CJO, CCMH, and PE).Discover which RTIM capabilities are right for you.Hear best practices examples from leading firms.Vendors mentioned: Adobe, Dynamic Yield by Mastercard, Engage Hub, Genesys, HCLSoftware, Medallia, Microsoft, MoEngage, Monetate, NGDATA, Pegasystems, Salesforce, and SASTarget audience level: intermediate and advanced