Google Goes All-In: An AI-Operated System, Not AI-Assisted Products

Will Consumers And Marketers Follow? Three years ago, Google was on the defensive. ChatGPT reset expectations for search experiences and Microsoft gained early momentum with its investments in OpenAI. Today, the answer engine race continues, but Google is back in pole position. Even with new market diversification thanks to OpenAI and Anthropic, Google remains the … Continue reading Google Goes All-In: An AI-Operated System, Not AI-Assisted Products