CEO Advice To Navigate The Ukraine Conflict, The Risks Of Emerging Tech, And More

 
 
 
 
 
 
Forrester Logo   Newsletter
30-Mar-22
 
 
Insights at work
 
 
 
How To Handle The Effects Of The War In Ukraine On Your Business
 
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How To Handle The Effects Of The War In Ukraine On Your Business
  
Visit our new hub to find the latest resources about how to prepare for and mitigate the effects of the war in Ukraine on business, technology, and cybersecurity.
 
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Chronicles Of Mandiant: Google Put A Ring On It  
Chronicles Of Mandiant: Google Put A Ring On It
Cybersecurity firm Mandiant trades up from FireEye and finds a home within Google Cloud Platform.
 
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Marketing Sourcing: A Metric Built To Get A CMO Fired  
Marketing Sourcing: A Metric Built To Get A CMO Fired
It’s critical for B2B CMOs to tell the true story of marketing’s contribution, and marketing sourcing only reflects a small fraction of typical marketing efforts.
 
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The Ukraine War And The CEO  
The Ukraine War And The CEO
Forrester CEO George F. Colony offers advice to CEOs contending with the ramifications of the Russia-Ukraine war.
 
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The High Cost Of Skipping User Research
 
March 17, 2022
 
What's the biggest mistake CX orgs make? Listening to their gut. If you want to design experiences that strengthen customer loyalty, listen to this episode about user research featuring Senior Analyst AJ Joplin.
 
 
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Forrester's B2B Summit North America  
Forrester's B2B Summit North America
Join us for this year's premier event for B2B marketing, sales, and product leaders. Hear the big ideas, and explore the models, frameworks, and tools that will help you chart your path to growth and success.
 
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Assessing The Risks Of Emerging Technologies
 
March 24, 2022
 
As a CIO, do you dread talking to your chief risk officer about emerging technologies? In this episode, you’ll learn how to lead that conversation effectively from Principal Analysts Renee Murphy and Sara M. Watson.
 
 
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