Contact Centers React To COVID-19, Resilience In Marketing & Sales Plans, SEO Landscape, and More.

Home > Newsletters > Contact Centers React To COVID-19, Resilience In Marketing & Sales Plans, SEO Landscape, and More.

Newsletter
Sept 30, 2020

Contact Centers Reacted To COVID-19 Quite Well — It’s Now Time To Institutionalize The Best Practices

Contact centers have met COVID-19 challenges with impressive agility and tenacity. Their next step is to apply the lessons from the crisis to build brand-new operational blueprints.

The SEO Platform Landscape Is A Cheese Board Of Point Solutions

With advertising budgets cut, SEO strategy is more important now than ever before. Learn three key takeaways from the new Forrester Wave report on SEO platforms.

The Science of Embedding Resilience in Marketing and Sales Plans

As we move to a "new normal," sales and marketing leaders realize that resilience and agility are more important than ever before. When we talk about resilience in the context of annual planning, it requires a strong foundation.

Cadence Optimization Is a Sales Rep Prospecting Superpower

Follow three steps to improve the effectiveness of your prospecting teams, and leverage AI to enhance your sales reps' ability to connect with buyers.

PODCAST

Lessons From The Pandemic For B2B Sales And Marketing Leaders

SEPT 17 2020

By disrupting familiar ways of working, the pandemic has forced B2B sales and marketing leaders to reprioritize and reflect. In this discussion of key priorities for European sales and marketing leaders, Vice Presidents Isabel Montesdeoca, Phil Harrell, and Meta Karagianni explain the lessons that can be learned from this period.

Listen Online

Three Business Scenarios Insurers Can Use To Navigate The COVID-19 Storm

Data Strategy & Insights

To glean actionable business insights from mountains of data, you have to empower your teams with the tools and knowledge they need. Join Forrester analysts, industry speakers, and other data and analytics practitioners for our Data Strategy & Insights North America live virtual event October 13-15.

PODCAST

The "Next Normal" For Sales Will Be Data-Driven

SEPT 24 2020

As sales leaders plan for 2021, leaning into data and insights will be key to success. Vice President and Research Director Mike Pregler explains why and dives into other action items for sales leaders in this week's episode.

Listen Online

Get Insights At Work delivered directly to your inbox.

Get The Insights At Work Newsletter

Country*

Yes, I’d like to receive Forrester’s Insights At Work newsletter and receive occasional survey invitations and marketing communications.

Thanks for signing up.

Stay tuned for updates from the Forrester blogs.

Contact Centers React To COVID-19, Resilience In Marketing & Sales Plans, SEO Landscape, and More.

Get The Insights At Work Newsletter

Thanks for signing up.

Help Us Improve